Rečnik - Matomo

Rečnik

Learn about the commonly used terms to make the most of Matomo Analytics.

Metrike

% Pretraga postoji (Akcije)

Procenat poseta koje su napustile sajt nakom traženja ove ključne reči.
exit_rate (API)

Akcije

Broj akcija odrađenih od strane Vaših posetilaca. Akcije mogu biti pregledi strana, skidanje materijala sa sajta ili linkovi van sajta.
nb_actions (API)

Akcije po poseti

Prosečan broj akcija (prikaza stranica, preuzimanja ili odlazaka) koji se odigrao tokom poseta.
nb_actions_per_visit (API)

Amendments

The number of times your visitors amended this field in total. An amendment is counted when a visitor changes this field (for example types something into a form field or selects a value), then moves on to another field and comes back to this field to change it again. An amendment is also counted when a visitor changes this field, submits the form, and then changes it again to correct a form validation error.
nb_field_amendments (API)

Avg. Completion

The percentage of how much visitors have watched of a video. This metric may show more than 100% if many visitors spent more time on the video than the media length. This can be especially the case when the media is played in a loop.
avg_completion_rate (API)

Avg. Media Length

The average length of a video or audio media file. This number may vary for example if the media is a stream or if the media resource changes over time.
avg_media_length (API)

Avg. Time To Play

The average amount of time it took a visitor to start playing the media since the page was loaded.
avg_time_to_play (API)

Avg. field size

The average field size of this text field. Also includes text sizes of visitors that did not submit the form. Blank text fields (size 0) are ignored in the average calculation.
avg_field_size (API)

Avg. field size on conversion

The average field size of this text field when a visitor entered some text, submitted the form afterwards, and converted it.
avg_field_size_converted (API)

Avg. field size on submit

The average field size of this text field when a visitor entered some text and submitted the form afterwards.
avg_field_size_submitted (API)

Avg. field size when unsubmitted

The average field size of this text field when a visitor entered some text but did not submit the form afterwards.
avg_field_size_unsubmitted (API)

Avg. hesitation time

The average amount of time a visitor hesitated to start filling out this field. The time is measured from the moment a visitor focuses this field until they make the first change.
avg_field_hesitation_time (API)

Avg. position

Average position of your website in the search engine results list (for this keyword).
position (API)

Avg. time spent

The average amount of time a visitor spent watching or listening to a media.
avg_time_watched (API)

Avg. time spent

The average amount of time spent on this field when a visitor interacted with it. The time is measured from the moment a visitor focuses this field until they make the last change or until they leave the field again. If a visitor interacts with this field several time before submitting or leaving the form, all time spent on this field will be summed. The time spent includes the hesitation time.
avg_field_time_spent (API)

CTR

Clickthrough rate: A ratio showing how often people who see a search engine results page with a link to your website, end up clicking it.
ctr (API)

Changes

The number of times a visitor has changed this field. A first change is counted as soon as a visitor for example types something into a text field or selects a value. Further changes are only counted when the visitor moves on to another field and comes back to this field to change it again.
nb_field_changes (API)

Clicks

A click is counted each time someone clicks on a link pointing to your website on a search engine results page.
nb_clicks (API)

Cursor rate

The number of times cursor keys was used on this field after a user interacted with it. This metric is only available for text fields.
field_cursor_rate (API)

Cursors

The number of times your visitors have used any of the cursor keys on this field. This metric is only available for text fields.
nb_field_cursor (API)

Deletes

The number of times your visitors have used the backspace or delete key on this field. This metric is only available for text fields.
nb_field_deletes (API)

Deletion rate

The percentage of times either a backspace or delete key was used when a field was changed. This metric is only available for text fields.
field_delete_rate (API)

Događaji

Ukupan broj događaja
nb_events (API)

Događaji sa vrednošću

Broj događaja u kojima je vrednost postavljena
nb_events_with_value (API)

Drop offs

The number of times a visitor interacted with this field last when they did not submit the form.
nb_field_dropoff (API)

Entries

The number of times a visitor has interacted with this field first, when they started to fill out a form. An interaction can be either a field focus or a field change.
nb_field_entries (API)

Event value

suma vrednosti događaja
sum_event_value (API)

Field conversions

The number of times the field was shown when a form was converted. It does not mean a visitor actually interacted with this field.
nb_field_views_converted (API)

Field submissions

The number of times this field was shown when the form was submitted. It does not mean a visitor has actually interacted with this field.
nb_field_views_submitted (API)

Finish rate

The percentage of visitors who played a media and finished it (finish means a visitor has watched or listened to the end of the media).
finish_rate (API)

Finishes

The number of times a video was finished (a visitor has watched or listened to the end of the media). It does not necessarily mean a visitor has watched or listened to all of the media.
nb_finishes (API)

Form amendment rate

The number of times this field was amended after changing it initially. An amendment is counted when a visitor changes this field (for example types something into a form field or selects a value), then moves on to another field and comes back to this field to change it again. An amendment is also counted when a visitor changes this field, submits the form, and then changes it again to correct a form validation error.
field_amendments_rate (API)

Form avg. hesitation time

The average time a visitor hesitated to start interacting with a form. The time is calculated as the difference between the time of the page load and the time of the first interaction with a form (for example focusing a form field, typing a letter in a form or selecting a value in the form). The time is counted only while the browser window is active.
avg_form_time_hesitation (API)

Form avg. time spent

The average time a visitor spent on a form. The time is calculated as the difference between the first interaction with a form field (for example a field focus) and the last interaction with a form.
avg_form_time_spent (API)

Form avg. time to conversion

The average time it took a visitor to convert a form. If the visitor completes the form on the first submit, it is equal to the "time to first submission". If a visitor submits a form several times, it equals to the time spent on the form in total.
avg_form_time_to_conversion (API)

Form avg. time to first submit

The average time it took a visitor to submit this form for the first time. It is the difference between the first interaction with the form (for example a field focus) and the time the visitor submits the form.
avg_form_time_to_first_submission (API)

Form conversion rate

The number of times a form starter has converted the form.
form_conversion_rate (API)

Form conversions

The number of times this form was completed successfully.
nb_form_conversions (API)

Form re-submitter rate

The percentage of submitters that have submitted this form at least a second time. This means a visitor first submitted a form, and then submitted it again. For example a re-submit might happen when there were form validation errors. When this number is high, something might not be clear about your forms.
form_resubmitters_rate (API)

Form re-submitters

The number of form viewers that have re-submitted a form at least once. This means a visitor first submitted a form, and then submitted it again. For example a re-submit might happen when there were form validation errors. When this number is high, something might not be clear about your forms.
nb_form_resubmitters (API)

Form starters

The number of form viewers that have started interacting with a form at least once. This means a visitor has for example focused or changed a form field. If auto focus for a form field is enabled, a visitor first needs to focus another field or needs to actually start changing a field before it counts as a start.
nb_form_starters (API)

Form starters rate

The percentage of times a visitor has viewed a page where this form was included and then started interacting with it. This means a visitor has for example focused or changed a form field. If auto focus for a form field is enabled, a visitor first needs to focus another field or needs to actually start changing a field before it counts as a start.
form_starters_rate (API)

Form starts

The number of times a visitor has started interacting with a form after viewing it. This means a visitor has for example focused or changed a form field. If auto focus for a form field is enabled, a visitor first needs to focus another field or needs to actually start changing a field before it counts as a start.
nb_form_starts (API)

Form submissions

The number of times a form was submitted in total. If a visitor submitted a form 10 times, and another visitor 3 times, it will show 13 total form submissions.
nb_form_submissions (API)

Form submitter rate

The number of times a form starter has submitted the form.
form_submitter_rate (API)

Form submitters

The number of form viewers that have submitted a form at least once.
nb_form_submitters (API)

Form viewers

The number of visitors that have viewed a page where this form was included at least once. When a visitor converts a form, and views the same form afterwards again, it counts a new viewer.
nb_form_viewers (API)

Form views

The number of times your visitors have viewed a page where this form was included.
nb_form_views (API)

Fullscreen rate

The percentage of visitors that opened a video in fullscreen.
fullscreen_rate (API)

Funnel abandoned rate

The percentage of visits that have entered the funnel but did not complete it. It is the number of funnel exits divided by the number of funnel entries.
funnel_abandoned_rate (API)

Funnel conversion rate

The percentage of visits that have completed the funnel after entering it. It is the number of funnel conversions divided by the sum of all funnel entries.
funnel_conversion_rate (API)

Funnel conversions

The number of visits that have completed the funnel.
funnel_nb_conversions (API)

Funnel entries

The sum of all visits that have entered the funnel.
funnel_sum_entries (API)

Funnel exits

The sum of all visits that have left the funnel before converting the funnel.
funnel_sum_exits (API)

Hesitation time

The time a visitor waited before starting to interact with a form. The time is calculated as the difference between the time of the page load and the time of the first interaction with a form (for example focusing a form field, typing a letter in a form or selecting a value in the form). The time is counted only while the browser window is active.
nb_form_time_hesitation (API)

Hesitation time

The time a visitor hesitated to start filling out this field. The time is measured from the moment a visitor focuses this field until they make the first change.
nb_field_hesitation_time (API)

Impressions

An impression is counted each time your website is displayed in a search engine results page.
nb_impressions (API)

Impressions by unique visitors

The number of unique visitors that have viewed a page where this media was included. Every visitor is only counted once, even if the visitor has viewed the page multiple times a day.
nb_unique_visitors_impressions (API)

Interactions

The number of times your form viewers have interacted with this field in total. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_interactions (API)

Interactions on submit

The number of times a form viewer has interacted with this field and then submitted the form. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_interactions_submitted (API)

Interactions when unsubmitted

The number of times a form viewer has interacted with this field and then did not submit the form. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_interactions_unsubmitted (API)

Interakcije sa sadržajem

Broj interakcija sa blokom sadržaja (npr., klik na baner ili reklamu).
nb_interactions (API)

Ispunjenja First Interaction

The number of conversions for this channel when the attribution model "First Interaction" is applied.
nb_attribution_conversions_firstInteraction (API)

Ispunjenja Last Interaction

The number of conversions for this channel when the attribution model "Last Interaction" is applied.
nb_attribution_conversions_lastInteraction (API)

Ispunjenja Last Non-Direct

The number of conversions for this channel when the attribution model "Last Non-Direct" is applied.
nb_attribution_conversions_lastNonDirect (API)

Ispunjenja Linear

The number of conversions for this channel when the attribution model "Linear" is applied.
nb_attribution_conversions_linear (API)

Ispunjenja Position Based

The number of conversions for this channel when the attribution model "Position Based" is applied.
nb_attribution_conversions_positionBased (API)

Ispunjenja Time Decay

The number of conversions for this channel when the attribution model "Time Decay" is applied.
nb_attribution_conversions_timeDecay (API)

Izlazi

Broj poseta koje su se okončale na ovoj stranici.
exit_nb_visits (API)

Izlazi

The number of visits that did not leave after this interaction.
nb_exits (API)

Izlazni linkovi

Broj klikova na ovaj link.
nb_outlinks (API)

Jedinstven broj pregledanih stranica

Broj poseta koje uključuju ovu stranicu. Ukoliko je stranica pregledana više puta tokom jedne posete, računaće se samo jednom.
nb_uniq_pageviews (API)

Jedinstven broj pregledanih stranica (Akcije)

Broj poseta koje uključuju ovu stranicu. Ukoliko je stranica pregledana više puta tokom jedne posete, računaće se samo jednom.
nb_visits (API)

Jedinstveni izlazni linkovi

Broj poseta koje uključuju klik na ovaj link. Ako je link kliknut više puta tokom jedne posete, računa se samo jedan klik.
nb_uniq_outlinks (API)

Jedinstveni klikovi (Akcije)

Broj poseta koje uključuju klik na ovaj link. Ako je link kliknut više puta tokom jedne posete, računa se samo jedan klik.
nb_visits (API)

Jedinstveni posetioci

Broj jedinstvenih posetilaca koji dolaze na vaš sajt. Svaki korisnik se računa jednom, čak i ako poseti sajt više puta dnevno.
nb_uniq_visitors (API)

Jedinstvenih preuzimanja

Broj poseta koje uključuju klik na ovaj link. Ako je link kliknut više puta tokom jedne posete, računa se samo jedan klik.
nb_uniq_downloads (API)

Jedinstvenih preuzimanja (Akcije)

Broj poseta koje uključuju klik na ovaj link. Ako je link kliknut više puta tokom jedne posete, računa se samo jedan klik.
nb_visits (API)

Kliknuto u rezultatima pretrage

Broj pregleda stranice nakon što je korisnik uradio pretragu sajta i kliknuo na nju kao na rezultat pretrage.
nb_hits_following_search (API)

Korisnici

Broj korisnika koji su prijavljeni na vaš sajt. U pitanju je broj jedinstvenih aktivnih korisnika koji imaju postavljen korisnički ID (kroz Tracking code funkciju 'setUserId').
nb_users (API)

Left blank on conversion

The total number of times this field was left empty when the form was submitted and converted.
nb_field_leftblank_converted (API)

Left blank on submit

The total number of times this field was left empty when the form was submitted.
nb_field_leftblank_submitted (API)

Maximum Event value

Maksimalna vrednost za ovaj događaj
max_event_value (API)

Minimum Event value

Minimalna vrednost za ovaj događaj
min_event_value (API)

Number of audio impressions

The number of times a visitor has viewed a page where this audio was included.
sum_total_audio_impressions (API)

Number of audio plays

The number of times a visitor has listened to an audio.
sum_total_audio_plays (API)

Number of video impressions

The number of times a visitor has viewed a page where this video was included.
sum_total_video_impressions (API)

Number of video plays

The number of times a visitor has watched a video.
sum_total_video_plays (API)

Odbijanja

Broj poseta koje su počele i okončale se na ovoj stranici. To su slučajevi u kojima posetioc napusti sajt nakon što je video samo ovu stranicu.
entry_bounce_count (API)

Odnos interakcija

Odnos prikaza i interakcija sadržaja.
interaction_rate (API)

Play rate

The percentage of visitors that watched or listened to a media after they have visited a page where this media was included.
play_rate (API)

Plays

The number of times a visitor watched or listened to a media
nb_plays (API)

Plays by unique visitors

The number of unique visitors that have watched or listened to a media. Every visitor is only counted once, even if the visitor watches or listens to the media resource multiple times a day.
nb_unique_visitors_plays (API)

Posete

Ako posetioc dođe na vaš sajt po prvi put ili ako poseti stranu nakon više od 30 minuta od poslednjeg pregleda, onda se njegova poseta računa kao nova poseta.
nb_visits (API)

Pregledane stranice

Koliko puta je ova stranica posećena.
nb_hits (API)

Pregledane stranice

Koliko puta je ova stranica posećena.
nb_pageviews (API)

Pretrage

Broj poseta koje su rezultirale traženjem ove ključne reči.
nb_searches (API)

Pretrage (Akcije)

Broj poseta koje su rezultirale traženjem ove ključne reči.
nb_visits (API)

Preuzimanja

Broj klikova na ovaj link.
nb_downloads (API)

Prihod First Interaction

The revenue for this channel when the attribution model "First Interaction" is applied.
nb_attribution_revenue_firstInteraction (API)

Prihod Last Interaction

The revenue for this channel when the attribution model "Last Interaction" is applied.
nb_attribution_revenue_lastInteraction (API)

Prihod Last Non-Direct

The revenue for this channel when the attribution model "Last Non-Direct" is applied.
nb_attribution_revenue_lastNonDirect (API)

Prihod Linear

The revenue for this channel when the attribution model "Linear" is applied.
nb_attribution_revenue_linear (API)

Prihod Position Based

The revenue for this channel when the attribution model "Position Based" is applied.
nb_attribution_revenue_positionBased (API)

Prihod Time Decay

The revenue for this channel when the attribution model "Time Decay" is applied.
nb_attribution_revenue_timeDecay (API)

Proceeded

The number of visits that proceeded to the next interaction and did not exit your website or app.
nb_proceeded (API)

Proceeded Rate

The percentage of visits that performed another interaction after performing an interaction.
proceeded_rate (API)

Prosek svih vrednosti ovog događaja

Prosek svih vrednosti ovog događaja
avg_event_value (API)

Prosečna dužina posete (u sekundama)

Prosečna dužina posete.
avg_time_on_site (API)

Prosečno vreme generisanja

Prosečno vreme potrebno za prikaz stranice. Ovaj izveštaj uključuje vreme koje je potrebno serveru da kreira stranicu plus vreme koje je potrebno korisniku da je preuzme. Manja vrednost za 'Prosečno vreme generisanja' znači brži sajt za vaše posetioce!
avg_time_generation (API)

Prosečno vreme na strani

Prosečno vreme koje posetioci provedu na ovoj stranici (samo stranici, ne na celom sajtu)
avg_time_on_page (API)

Rate left blank on conversion

The number of times this field was left empty when the form was submitted and converted.
avg_field_leftblank_converted (API)

Rate left blank on submit

The number of times this field was left empty when the form was submitted.
avg_field_leftblank_submitted (API)

Refocus rate

The number of times this field was refocused after interacting with it initially. A refocus is counted when a visitor focuses this field, then focuses another field, and then focuses this field again.
field_refocus_rate (API)

Refocuses

The total number of times a visitor has refocused this field before they submitted a form or left it. A refocus is counted when a visitor focuses this field, then focuses another field, and then focuses this field again.
nb_field_refocuses (API)

Rezultati pretrage

Korisnici koji pretražuju vaš sajt često kliknu na "sledeći" kako bi videli više rezultata. Ovo je prosečan broj strana sa rezultatima pretrage za ovu ključnu reč.
nb_pages_per_search (API)

Step entries

The number of visits that have entered the funnel at this step.
step_nb_entries (API)

Step exits

The number of visits that have left the funnel at this step.
step_nb_exits (API)

Step proceeded

The number of visits that have proceeded from this step to the next step in the funnel.
step_nb_proceeded (API)

Step visits

The number of visits that have entered this step of the funnel.
step_nb_visits (API)

Stepen izlaza

The percentage of visits that have left your website or app after this interaction.
exit_rate (API)

Stepen izlaza (Akcije)

Procenat poseta koje su napustile sajt nakon prikaza ove stranice.
exit_rate (API)

Stepen konverzije

Procenat poseta koji su pokrenuli konverziju cilja.
conversion_rate (API)

Stopa odbijanja

Procenat poseta koje imaju samo jednu prikazanu stranicu. To su slučajevi u kojima posetioc napusti sajt sa stranice na koju je ušao.
bounce_rate (API)

Stopa odbijanja (Akcije)

Procenat poseta koje su počele na ovoj stranici i odmah napustile sajt.
bounce_rate (API)

Time spent

The total time all visitors spent on a form in total. The time is calculated as the difference between the first interaction with a form field (for example a field focus) and the last interaction with a form.
nb_form_time_spent (API)

Time spent

The total time spent on this form field in seconds. The time is measured from the moment a visitor focuses this field until they make the last change or until they leave the field again. If a visitor interacts with this field several time before submitting or leaving the form, all time spent on this field will be summed. The time spent includes the hesitation time.
nb_field_time_spent (API)

Time spent on media

The total time that was spent watching or listening to the media.
sum_total_time_watched (API)

Time to first submit

The time it took the visitor to submit a form. It is the difference between the first interaction with the form (for example a field focus) and the time the visitor submits the form.
nb_form_time_to_first_submission (API)

Time to form conversion

The time it took the visitor to complete a form successfully. If the visitor completes the form on the first submit, it is equal to the "time to first submission". If a visitor submits a form several times, it equals to the time spent on the form in total.
nb_form_time_to_conversion (API)

Ulazi

Broj poseta koje su počele na ovoj stranici.
entry_nb_visits (API)

Unique amendments

The number of form viewers that have amended this field at least once. An amendment is counted when a visitor changes this field (for example types something into a form field or selects a value), then moves on to another field and comes back to this field to change it again. An amendment is also counted when a visitor changes this field, submits the form, and then changes it again to correct a form validation error.
nb_field_uniq_amendments (API)

Unique changes

The number of form viewers that have changed this field at least once. A first change is counted as soon as a visitor for example types something into a text field or selects a value. Further changes are only counted when the visitor moves on to another field and comes back to this field to change it again.
nb_field_uniq_changes (API)

Unique cursors

The number of form viewers that have used any of the cursor keys on this field at least once. This metric is only available for text fields.
nb_field_uniq_cursor (API)

Unique deletes

The number of form viewers that have used the backspace or delete key on this field at least once. This metric is only available for text fields.
nb_field_uniq_deletes (API)

Unique drop offs

The number of form viewers that interacted with this field last, when they did not submit the form.
nb_field_uniq_dropoff (API)

Unique entries

The number of form viewers that have interacted with this field first, when they started to fill out a form. An interaction can be either a field focus or a field change.
nb_field_uniq_entries (API)

Unique interactions

The number of form viewers that have interacted with this field at least once. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_uniq_interactions (API)

Unique refocuses

The number of form viewers that have refocused this field at least once. A refocus is counted when a visitor focuses this field, then focuses another field, and then focuses this field again.
nb_field_uniq_refocuses (API)

impression_rate

The percentage of visitors that have visited a page where this media was included out of all of your unique visitors.
impression_rate (API)

Izveštaji

Adrese stranica (Akcije)

Ovaj izveštaj sadrži informacije o linkovima koji su posećeni.
Tabela je organizovana hijerarhijski, linkovi su prikazani u vidu foldera.
Za navigaciju koristite sličice plus i minus s leve strane.

Audio Resource URLs (Media)

This report shows a hierarchical list of the resource URLs of audio that your visitors listened to. To see further details for a specific audio resource URL, click the plus icon when you hover a row.

Audio Resources URLs Grouped (Media)

This report shows information about the grouped resource URLs of audio that your visitors listened to. It is similar to "Audio Resource URL" but it groups together audio resources that have the same file name but a different file extension. To see further details for a specific audio resource, click the plus icon when you hover a row.

Audio Titles (Media)

This report shows information about the audio titles that your visitors have listened to. To see further details for a specific audio title, click the plus icon when you hover a row. When a title for an audio file cannot be detected, it will be grouped under "Unknown".

Audio per hour in website's timezone (Media)

This report shows at which hours of the day visitors have watched your audios. The hours are shown in the timezone of the website.

Brauzeri (Posetioci)

Ovaj izveštaj prikazuje koje brauzere koriste vaši posetioci. Svaka verzija brauzera je prikazana posebno.

Broj poseta po lokalnom vremenu (Posetioci)

Ovaj grafikon prikazuje vreme u vremenskoj zoni posetilaca za vreme njihovih poseta

Broj poseta po serverskom vremenu (Posetioci)

Ovaj grafikon prikazuje vreme u vremenskoj zoni servera za vreme poseta

Broj stranica po poseti (Posetioci)

U ovom izveštaju možete videti koliko poseta je imalo određeni broj pregleda stranica. Izveštaj je inicijalno prikazan kao oblak tagova a najčešći rezultati su prikazani većim brojevima.
Imajte na umu da izveštaj možete da vidite i u drugačijem obliku. Da biste to učinili, upotrebite kontrole na dnu izveštaja.

Combined keywords (Reference)

Report combining all keywords detected by matomo and imported from search engines. This report only includes the visit metric. You can switch to one of the related report to get detailed metrics.

Dodatni parametri (Posetioci)

Ovaj izveštaj sadrži informacije o dodatnim parametrima. Kliknite na ime parametra kako biste videli distribuciju vrednosti.
Za više informacija o dodatnim parametrima pogledajte Custom Variables na piwik.org

Društvene mreže (Reference)

U ovoj tabeli možete da vidite koji sajtovi su upućivali korisnike na vaš sajt.
Klikom na red tabele možete videti koja adresa je povezana sa vašim sajtom.

Dužine poseta (Posetioci)

U ovom izveštaju možete videti koliko poseta ima određenu dužinu trajanja. Izveštaj je inicijalno prikazan kao oblak tagova a najčešće dužine su prikazane većim slovimna.
Imajte na umu da izveštaj možete da vidite i u drugačijem obliku. Da biste to učinili, upotrebite kontrole na dnu izveštaja.

Endžini brauzera (Posetioci)

Ovaj grafikon prikazuje brauzere vaših posetilaca po porodicama.
Najvažnija informacija za web dizajnere je koju vrstu endžina koriste njihovi posetioci. Naptisi sadrže imena endžina a u zagradi je najčešća lista brauzera koji koriste taj endžin.

Forms Overview (Forms)

This report gives you an overview of how your forms are doing by giving you insights into the number of form views, form staters, form submissions, form conversions, and more.

Forms overview last 30 minutes (Forms)

This report gives you an overview of how your forms are currently doing within the last X minutes or hours.

Grad (Posetioci)

Ovaj izveštaj prikazuje gradove vaših posetilaca dok su pristupali vašem sajtu.
Da biste videli podatke za ovaj izveštaj potrebno je da podesite GeoIP preko taba Podešavannje geolokacije. Komercijalna Maxmind GeoIP baza je preciznija od besplatnih. Da biste videli koliko su one precizne, kliknite ovde.

Izlazne stranice (Akcije)

Ovaj izveštaj sadrži informacije o izlaznim stranicama koje su se desile tokom određenog perioda. Izlazna stranica je poslednja stranica koju posetilac vidi tokom svoje posete.
Izlazni linkovi su prikazani kao stablo foldera.
Za navigaciju koristite sličice plus i minus s leve strane.

Izlazni linkovi (Akcije)

Ovaj izveštaj pokazuje hijerarhijsku listu odlaznih linkova koje su Vaši posetioci kliknuli. Odlazni link je link koji posetioca vodi sa Vašeg sajta (ka nekom drugom).
Za navigaciju koristite sličice plus i minus s leve strane.

Kategorije za pretragu (Akcije)

Ovaj izveštaj prikazuje kategorije koje posetioci biraju kada pretražuju vaš sajt.
Na primer, sajtovi za elektronsku trgovinu obično nude mogućnost izbora kategorije kako bi posetioci ograničili svoju pretragu na proizvode iz određene kategorije.

Keywords (including not defined) (Reference)

Ovaj izveštaj prikazuje koje ključne reči su korisnici tražili pre nego što su upućeni na vaš sajt.

Klikom na red tabele možete videti distribuciju pretraživača po ključnim rečima.

Note: This report lists most keywords as not defined, because most search engines do not send the exact keyword used on the search engine.

Ključne reči (Akcije)

Ovaj izveštaj prikazuje ključne reči koje su vaši posetioci tražili u polju za pretragu.

Praćenje pretraga koje vrše vaši posetioci je efikasan način shvatanja šta vaši posetioci traže, pomaže u iznalaženju novih ideja i koncepata, novih proizvoda koje potencijalni kupci traže i generalno unapređuje korisničko iskustvo na vašem sajtu.

Naučite više o tome kako možete da pratite kako vaši posetioci koriste polje za pretragu.

Ključne reči bez rezultata pretrage (Akcije)

Praćenje pretraga koje vrše vaši posetioci je efikasan način shvatanja šta vaši posetioci traže, pomaže u iznalaženju novih ideja i koncepata, novih proizvoda koje potencijalni kupci traže i generalno unapređuje korisničko iskustvo na vašem sajtu.

Ovaj izveštaj prikazuje ključne reči koje nisu vratile nijedan rezultat pretrage. Možda algoritam pretrage može da se poboljša ili možda posetioci traže sadržaje koji (još uvek) nisu na sajtu?

Kontinent (Posetioci)

Ovaj izveštaj prikazuje sa kojih kontinenata posetioci pristupaju vašem sajtu.

Lista dodataka (Posetioci)

Ovaj izveštaj prikazuje koje dodatke za brauzere vaši posetioci imaju uključene. Ova informacija može biti od značaja prilikom odabira pravog načina prikaza sadržaja na vašem sajtu.

Media Players (Media)

This report contains information about the media players that were used by your visitors to play the media on your website.

Media Summary (Media)

This is an overview of your visitor's media consumption. It is broken down into various reports, which are displayed in sparklines at the bottom of the page. You can enlarge the graphs by clicking on the report you'd like to see.

Most popular forms last 30 minutes (Forms)

This report shows your most popular forms within the last X minutes or hours.

Naslovi izlaznih stranica (Akcije)

Ovaj izveštaj sadrži informacije o naslovima izlaznih stranica koje su se desile tokom određenog perioda. Za navigaciju koristite sličice plus i minus s leve strane.

Naslovi stranica (Akcije)

Kada posetioci pretražuju vaš sajt, oni traže određenu stranicu, sadržaj, proizvod ili uslugu. Ovaj izveštaj prikazuje stranice koje su najčešće otvarane nakom završene pretrage. Drugim rečima, ovo je spisak stranica koje se najviše traže na vašem sajtu.
Za navigaciju koristite sličice plus i minus s leve strane.

Naslovi stranica (Akcije)

Ovaj izveštaj sadrži informacije o naslovima stranica koje su posećene.
Naslov stranice je HTML <title> tag koji većina pregledača prikazuje umesto svog naslova.

Naslovi ulaznih stranica (Akcije)

Ovaj izveštaj sadrži informacije o naslovima ulaznih stranica koje su korišćene tokom određenog perioda. Za navigaciju koristite sličice plus i minus s leve strane.

Podešavanja (Posetioci)

Ovaj izveštaj prikazuje najčešća podešavanja vaših posetilaca. Pod podešavanjem podrazumevamo kombinaciju operativnog sistema, tipa brauzera i ekranske rezolucije.

Poseta po danima od poslednje posete (Posetioci)

U ovom izveštaju možete da vidite koliko ima poseta od strane posetilaca čija poslednja poseta je bila pre određenog broja dana.

Posete po broju poseta (Posetioci)

U ovom izveštaju možete da vidite broj poseta koje su n-te posete, na primer posetioce koji su došli na vaš sajt barem n puta.
Imajte na umu da izveštaj možete da vidite i u drugačijem obliku. Da biste to učinili, upotrebite kontrole na dnu izveštaja.

Posete po danu u nedelji (Posetioci)

Ovaj grafikon prikazuje broj poseta po danu u nedelji

Pretraživači (Reference)

Ovaj izveštaj prikazuje koji pretraživači upućuju posetioce na vaš sajt.
Klikom na red tabele možete videti šta su korisnici tražili preko pojedinih pretraživača.

Preuzimanja (Akcije)

U ovom izveštaju možete videti koje su fajlove posetioci kliknuli.
Ono što Matomo računa kao download jeste klik na link za skidanje fajla. Bilo da je fajl skinut ili ne, to nije poznato Matomo-u.

Provajder (Posetioci)

Ovaj izveštaj prikazuje koje Internet provajdere koriste vaši posetioci kako bi pristupili sajtu. Možete kliknuti na naziv provajdera kako biste videli više detalja.
Ako Matomo ne može da odredi koji provajder je u pitanju, onda prikazuje IP.

Regija (Posetioci)

Ovaj izveštaj prikazuje iz kojih regiona posetioci pristupaju vašem sajtu.
Da biste videli podatke za ovaj izveštaj potrebno je da podesite GeoIP preko taba Podešavannje geolokacije. Komercijalna Maxmind GeoIP baza je preciznija od besplatnih. Da biste videli koliko su one precizne, kliknite ovde.

Sajtovi (Reference)

U ovoj tabeli možete da vidite koji sajtovi su upućivali korisnike na vaš sajt.
Klikom na red tabele možete videti koja adresa je povezana sa vašim sajtom.

Stranice (Akcije)

Kada posetioci pretražuju vaš sajt, oni traže određenu stranicu, sadržaj, proizvod ili uslugu. Ovaj izveštaj prikazuje stranice koje su najčešće otvarane nakom završene pretrage. Drugim rečima, ovo je spisak stranica koje se najviše traže na vašem sajtu.
Za navigaciju koristite sličice plus i minus s leve strane.

Sve reference (Reference)

Ovaj izveštaj prikazuje sve vaše reference na unificiran način preko spiska svih sajtova, traženih ključnih reči i kampanja koje su koristili posetioci kako bi došli do vašeg sajta.

Tip dolaznog linka (Reference)

Ova tabela prikazuje distribuciju tipova referenci.
Direktni ulasci: Korisnik je ukucao adresu u svoj brauzer i došao na vaš sajt - ušao je direktno na vaš sajt.
Pretraživači: Korisnik je upućen na vaš sajt od strane pretraživača.
Pogledajte "Pretraživači i ključne reči" izveštaj za više detalja.
Sajtovi: Korisnik je klikom na link na drugom sajtu došao do vašeg sajta.
Pogledajte"Sajtovi" izveštaj za više detalja.
Kampanje: Korisnik koji je došao na vaš sajt putem kampanje.
Pogledajte"Kampanje" izveštaj za više detalja.

Ulazne stranice (Akcije)

Ovaj izveštaj sadrži informacije o ulaznim stranicama koje su korišćene tokom određenog perioda. Ulazna stranica je prva stranica koju posetilac vidi tokom svoje posete.
Ulazni linkovi su prikazani kao stablo foldera.
Za navigaciju koristite sličice plus i minus s leve strane.

Video Resolutions (Media)

This report shows the resolution (width and height) at which your videos were watched. For example if a visitor watches the video fullscreen, the video resolution equals the visitor's screen resolution.

Video Resource URLs (Media)

This report shows a hierarchical list of the resource URLs of videos that your visitors watched. To see further details for a specific video resource URL, click the plus icon when you hover a row.

Video Resource URLs Grouped (Media)

This report shows information about the grouped resource URLs of videos that your visitors watched. It is similar to "Video Resource URL" but it groups together videos that have the same file name but a different file extension. To see further details for a specific video resource, click the plus icon when you hover a row.

Video Titles (Media)

This report shows information about the video titles that your visitors have watched. To see further details for a specific video title, click the plus icon when you hover a row. When a title for a video cannot be detected, it will be grouped under "Unknown".

Videos per hour in website's timezone (Media)

This report shows at which hours of the day visitors have listened to your videos. The hours are shown in the timezone of the website.

Zemlja (Posetioci)

Ovaj izveštaj prikazuje u kojim gradovima se nalaze vaši posetioci dok pristupaju vašem sajtu.

Custom Reports

Actions In Visit

Dimension

Adresa Izlazne Strane

Dimension

Adresa Stranice

Dimension

Adresa Ulazne Strane

Dimension

Akcija Događaja

Dimension

Avg. Actions In Visit Per Poseta

Metrika

Average value of "Actions In Visit" per "Posete".
avg_sum_actions_per_visits (API)

Avg. Broj Interakcija Per Poseta

Metrika

Average value of "Broj interakcija" per "Posete".
avg_sum_actions_visittotalinteractions_per_visits (API)

Avg. Broj Pretraga Per Poseta

Metrika

Average value of "Broj pretraga" per "Posete".
avg_sum_actions_visittotalsearches_per_visits (API)

Avg. Completion

Metrika

The percentage of how much visitors have watched of a video. This metric may show more than 100% if many visitors spent more time on the video than the media length. This can be especially the case when the media is played in a loop.
avg_media_completion (API)

Avg. Dana Od Poslednje Elektronske Porudžbine Per Poseta

Metrika

Average value of "Dana od poslednje elektronske porudžbine" per "Posete".
avg_sum_corehome_visitordayssinceorder_per_visits (API)

Avg. Dana Od Prve Posete Per Poseta

Metrika

Average value of "Dana od prve posete" per "Posete".
avg_sum_corehome_visitordayssincefirst_per_visits (API)

Avg. Događaji Per Poseta

Metrika

Average value of "Događaji" per "Posete".
avg_sum_events_totalevents_per_visits (API)

Avg. Dužina Posete (u Sekundama) Per Poseta

Metrika

Average value of "Dužina posete (u sekundama)" per "Posete".
avg_sum_corehome_visittotaltime_per_visits (API)

Avg. Isporuka Per Order

Metrika

Average value of "Isporuka" per "Unique Orders".
avg_sum_ecommerce_revenueshipping_per_uniq_orders (API)

Avg. Media Length

Metrika

The average length of a video or audio media file. This number may vary for example if the media is a stream or if the media resource changes over time.
avg_media_length (API)

Avg. Međuzbir Per Order

Metrika

Average value of "Međuzbir" per "Unique Orders".
avg_sum_ecommerce_revenuesubtotal_per_uniq_orders (API)

Avg. Number Of Items In Cart Per Order

Metrika

Average value of "Number of Items in Cart" per "Unique Orders".
avg_sum_ecommerce_items_per_uniq_orders (API)

Avg. Order Value Per Order

Metrika

Average value of "Order value" per "Unique Orders".
avg_sum_ecommerce_revenue_per_uniq_orders (API)

Avg. Popust Per Order

Metrika

Average value of "Popust" per "Unique Orders".
avg_sum_ecommerce_revenuediscount_per_uniq_orders (API)

Avg. Porez Per Order

Metrika

Average value of "Porez" per "Unique Orders".
avg_sum_ecommerce_revenuetax_per_uniq_orders (API)

Avg. Poseta Po Danima Od Poslednje Posete Per Poseta

Metrika

Average value of "Poseta po danima od poslednje posete" per "Posete".
avg_sum_visitorinterest_visitsbydayssincelastvisit_per_visits (API)

Avg. Time Spent

Metrika

The average amount of time a visitor spent watching or listening to a media.
avg_spent_time (API)

Brauzer

Dimension

Brauzer

Dimension

Broj Interakcija

Dimension

Broj Poseta

Dimension

Broj Poseta Koje Su Ostvarile Barem Jedan Cilj

Dimension

Broj Poseta Koje Su Ostvarile Određeni Cilj

Dimension

Broj Pretraga

Dimension

Category (Site Search)

Dimension

Cilj Sadržaja

Dimension

Dana Od Poslednje Elektronske Porudžbine

Dimension

Dana Od Prve Posete

Dimension

Događaji

Dimension

Događaji Sa Vrednošću

Metrika

Broj događaja u kojima je vrednost postavljena
events_with_event_value (API)

Download Link

Dimension

Dužina Posete (u Sekundama)

Dimension

Event URL

Dimension

Event Value

Dimension

Finish Rate

Metrika

The percentage of visitors who played a media and finished it (finish means a visitor has watched or listened to the end of the media).
media_finish_rate (API)

Finishes

Metrika

The number of times a video was finished (a visitor has watched or listened to the end of the media). It does not necessarily mean a visitor has watched or listened to all of the media.
nb_media_finishes (API)

Form Avg. Hesitation Time

Metrika

The average time a visitor hesitated to start interacting with a form.
avg_form_time_hesitation (API)

Form Avg. Time Spent

Metrika

The average time a visitor spent on a form.
avg_form_time_spent (API)

Form Avg. Time To First Submit

Metrika

The average time it took a visitor to submit this form for the first time.
avg_form_time_to_first_submission (API)

Form Conversion Rate

Metrika

The number of times a form starter has converted the form.
form_conversion_rate (API)

Form Conversions

Metrika

The number of times this form was completed successfully.
nb_form_conversions (API)

Form Conversions

Dimension

Form Re-submitter Rate

Metrika

The number of form viewers that have re-submitted a form at least once.
form_resubmitters_rate (API)

Form Re-submitters

Metrika

The number of form viewers that have re-submitted a form at least once.
nb_form_resubmitters (API)

Form Starters

Metrika

The number of form viewers that have started interacting with a form at least once.
nb_form_starters (API)

Form Starters Rate

Metrika

The percentage of times a visitor has viewed a page where this form was included and then started interacting with it.
form_starters_rate (API)

Form Starts

Dimension

Form Starts

Metrika

The number of times a visitor has started interacting with a form after viewing it.
nb_form_starts (API)

Form Submissions

Dimension

Form Submissions

Metrika

The number of times a form was submitted in total. If a visitor submitted a form 10 times, and another visitor 3 times, it will show 13 total form submissions.
nb_form_submissions (API)

Form Submitters

Metrika

The number of form viewers that have submitted a form at least once.
nb_form_submitters (API)

Form Viewers

Metrika

The number of visitors that have viewed a page where this form was included at least once. When a visitor converts a form, and views the same form afterwards again, it counts a new viewer.
nb_form_viewers (API)

Form Views

Metrika

The number of times your visitors have viewed a page where this form was included.
nb_form_views (API)

Form Views

Dimension

Grad

Dimension

Grouped Resource

Dimension

Hesitation Time

Metrika

The time a visitor waited before starting to interact with a form.
nb_form_time_hesitation (API)

Hesitation Time

Dimension

Hits

Metrika

The unique number of Akcije
hits (API)

Hour

Dimension

ID Kampanje

Dimension

Ime

Dimension

Impressions

Dimension

Impressions

Metrika

The number of times a visitor viewed a page where this media was included.
nb_media_impressions (API)

Impressions By Unique Visitors

Metrika

The number of unique visitors that have viewed a page where this media was included. Every visitor is only counted once, even if the visitor has viewed the page multiple times a day.
nb_media_uniq_impressions (API)

Interakcija Sa Sadržajem

Dimension

IP Adresa Posetioca

Dimension

Isporuka

Dimension

Izvor

Dimension

Jedinstveni Posetioci

Metrika

The unique number of Posetioci
nb_uniq_visitors (API)

Jezik

Dimension

Kategorije Događaja

Dimension

Kliknutih Linkova

Dimension

Ključna Reč

Dimension

Ključna Reč

Dimension

Ključna Reč (Pretraživanje)

Dimension

Kontinent

Dimension

Korisnički ID

Dimension

Local Time - Hour (Start Of Visit)

Dimension

Local Time - Minute (Start Of Visit)

Dimension

Marka Uređaja

Dimension

Max Actions In Visit

Metrika

The maximum value for Actions In Visit
max_actions (API)

Max Broj Interakcija

Metrika

The maximum value for Broj interakcija
max_actions_visittotalinteractions (API)

Max Broj Pretraga

Metrika

The maximum value for Broj pretraga
max_actions_visittotalsearches (API)

Max Dana Od Poslednje Elektronske Porudžbine

Metrika

The maximum value for Dana od poslednje elektronske porudžbine
max_corehome_visitordayssinceorder (API)

Max Dana Od Prve Posete

Metrika

The maximum value for Dana od prve posete
max_corehome_visitordayssincefirst (API)

Max Događaji

Metrika

The maximum value for Događaji
max_events_totalevents (API)

Max Dužina Posete (u Sekundama)

Metrika

The maximum value for Dužina posete (u sekundama)
max_corehome_visittotaltime (API)

Max Event Value

Metrika

Maksimalna vrednost za ovaj događaj
max_events_eventvalue (API)

Max Form Views

Metrika

The maximum value for Form views
max_form_views (API)

Max Hesitation Time

Metrika

The maximum value for Hesitation time
max_form_time_hesitation (API)

Max Isporuka

Metrika

The maximum value for Isporuka
max_ecommerce_revenueshipping (API)

Max Media Length (in Seconds)

Metrika


max_media_length (API)

Max Međuzbir

Metrika

The maximum value for Međuzbir
max_ecommerce_revenuesubtotal (API)

Max Number Of Items In Cart

Metrika

The maximum value for Number of Items in Cart
max_ecommerce_items (API)

Max Order Value

Metrika

The maximum value for Order value
max_ecommerce_revenue (API)

Max Overall Revenue

Metrika

The maximum value for Overall revenue
max_goals_revenue (API)

Max Page Generation Time

Metrika

The maximum value for Page Generation time
max_actions_pagegenerationtime (API)

Max Popust

Metrika

The maximum value for Popust
max_ecommerce_revenuediscount (API)

Max Porez

Metrika

The maximum value for Porez
max_ecommerce_revenuetax (API)

Max Poseta Po Danima Od Poslednje Posete

Metrika

The maximum value for Poseta po danima od poslednje posete
max_visitorinterest_visitsbydayssincelastvisit (API)

Max Pozicija Interakcije

Metrika

The maximum value for Pozicija interakcije
max_actions_interactionposition (API)

Max Product Price

Metrika

The maximum value for Product Price
max_ecommerce_productprice (API)

Max Product Quantity

Metrika

The maximum value for Product Quantity
max_ecommerce_productquantity (API)

Max Protok

Metrika

The maximum value for Protok
max_bandwidth_bandwidth (API)

Max Time Spent

Metrika

The maximum value for Time spent
max_form_time_spent (API)

Max Time Spent Playing Media (in Seconds)

Metrika

The maximum value for Time spent playing media (in seconds)
max_mediaanalytics_spenttime (API)

Max Time To First Submit

Metrika

The maximum value for Time to first submit
max_form_time_to_first_submission (API)

Max Time To Initial Media Play (in Seconds)

Metrika

The maximum value for Time to initial media play (in seconds)
max_mediaanalytics_timetoplay (API)

Media Length (in Seconds)

Dimension

Media Progress

Dimension

Media Title

Dimension

Medium

Dimension

Međuzbir

Dimension

Min Event Value

Metrika

Minimalna vrednost za ovaj događaj
min_events_eventvalue (API)

Model Uređaja

Dimension

Može Da Se Meri

Dimension

Naslov Izlazne Strane

Dimension

Naslov Stranice

Dimension

Naslov Ulazne Strane

Dimension

Naziv Događaja

Dimension

Naziv Proizvoda

Dimension

Naziv Reference

Dimension

Naziv Sadržaja

Dimension

Number Of Items In Cart

Dimension

Odbijanja

Metrika

Broj poseta koje su počele i okončale se na ovoj stranici. To su slučajevi u kojima posetioc napusti sajt nakon što je video samo ovu stranicu.
bounce_count (API)

Order Value

Dimension

Overall Revenue

Dimension

Page Generation Time

Dimension

Pageviews With Generation Time

Metrika

The number of entries that have a value set for Page Generation time
pageviews_with_generation_time (API)

Play Rate

Metrika

The percentage of visitors that watched or listened to a media after they have visited a page where this media was included.
media_play_rate (API)

Player Name

Dimension

Plays

Metrika

The number of times a visitor watched or listened to a media
nb_media_plays (API)

Popust

Dimension

Porez

Dimension

Porodica Operativnih Sistema

Dimension

Poseta Po Danima Od Poslednje Posete

Dimension

Posete

Metrika

Ako posetioc dođe na vaš sajt po prvi put ili ako poseti stranu nakon više od 30 minuta od poslednjeg pregleda, onda se njegova poseta računa kao nova poseta.
nb_visits (API)

Posete Sa Konverzijom

Metrika


nb_visits_converted (API)

Pozicija Interakcije

Dimension

Pregledane Stranice

Metrika

Koliko puta je ova stranica posećena.
pageviews (API)

Prikaži Status Elektronske Porudžbine Na Kraju Posete

Dimension

Product Price

Dimension

Product Quantity

Dimension

Prosečna Vrednost

Metrika

Average value of "Event value" per "Događaji sa vrednošću".
avg_event_value (API)

Prosečno Vreme Generisanja

Metrika

Average value of "Page Generation time" per "Pageviews with generation time".
avg_page_generation_time (API)

Protok

Dimension

Provajder

Dimension

Referenca

Dimension

Resolution

Dimension

Resource

Dimension

Rezolucija

Dimension

Sadržaj

Dimension

Sadržaj

Dimension

Server Time - Date (End Of Visit)

Dimension

Server Time - Day Of Month (End Of Visit)

Dimension

Server Time - Day Of Week (End Of Visit)

Dimension

Server Time - Day Of Year (End Of Visit)

Dimension

Server Time - Hour

Dimension

Server Time - Hour (End Of Visit)

Dimension

Server Time - Hour (Start Of Visit)

Dimension

Server Time - Minute

Dimension

Server Time - Minute (End Of Visit)

Dimension

Server Time - Minute (Start Of Visit)

Dimension

Server Time - Month (End Of Visit)

Dimension

Server Time - Quarter (End Of Visit)

Dimension

Server Time - Second (End Of Visit)

Dimension

Server Time - Week Of Year (End Of Visit)

Dimension

Server Time - Year (End Of Visit)

Dimension

SKU Proizvoda

Dimension

Stepen Konverzije

Metrika

Procenat poseta koji su pokrenuli konverziju cilja.
visits_conversion_rate (API)

Stopa Odbijanja

Metrika

Procenat poseta koje imaju samo jednu prikazanu stranicu. To su slučajevi u kojima posetioc napusti sajt sa stranice na koju je ušao.
bounce_rate (API)

Time Spent

Dimension

Time Spent

Metrika

The total time all visitors spent on a form in total.
nb_form_time_spent (API)

Time Spent Playing Media (in Seconds)

Dimension

Time To First Submit

Dimension

Time To First Submit

Metrika

The time it took the visitor to submit a form.
nb_form_time_to_first_submission (API)

Time To Initial Media Play (in Seconds)

Dimension

Tip Dolaznog Linka

Dimension

Tip Posete

Dimension

Tip Uređaja

Dimension

Total Actions In Visit

Metrika

The total number (sum) of Actions In Visit
sum_actions (API)

Total Broj Interakcija

Metrika

The total number (sum) of Broj interakcija
sum_actions_visittotalinteractions (API)

Total Broj Pretraga

Metrika

The total number (sum) of Broj pretraga
sum_actions_visittotalsearches (API)

Total Dana Od Poslednje Elektronske Porudžbine

Metrika

The total number (sum) of Dana od poslednje elektronske porudžbine
sum_corehome_visitordayssinceorder (API)

Total Dana Od Prve Posete

Metrika

The total number (sum) of Dana od prve posete
sum_corehome_visitordayssincefirst (API)

Total Događaji

Metrika

The total number (sum) of Događaji
sum_events_totalevents (API)

Total Dužina Posete (u Sekundama)

Metrika

The total number (sum) of Dužina posete (u sekundama)
sum_corehome_visittotaltime (API)

Total Event Value

Metrika

The total number (sum) of Event value
sum_events_eventvalue (API)

Total Isporuka

Metrika

The total number (sum) of Isporuka
sum_ecommerce_revenueshipping (API)

Total Media Length (in Seconds)

Metrika


sum_media_length (API)

Total Međuzbir

Metrika

The total number (sum) of Međuzbir
sum_ecommerce_revenuesubtotal (API)

Total Number Of Items In Cart

Metrika

The total number (sum) of Number of Items in Cart
sum_ecommerce_items (API)

Total Order Value

Metrika

The total number (sum) of Order value
sum_ecommerce_revenue (API)

Total Overall Revenue

Metrika

The total number (sum) of Overall revenue
sum_goals_revenue (API)

Total Page Generation Time

Metrika

The total number (sum) of Page Generation time
sum_actions_pagegenerationtime (API)

Total Popust

Metrika

The total number (sum) of Popust
sum_ecommerce_revenuediscount (API)

Total Porez

Metrika

The total number (sum) of Porez
sum_ecommerce_revenuetax (API)

Total Poseta Po Danima Od Poslednje Posete

Metrika

The total number (sum) of Poseta po danima od poslednje posete
sum_visitorinterest_visitsbydayssincelastvisit (API)

Total Pozicija Interakcije

Metrika

The total number (sum) of Pozicija interakcije
sum_actions_interactionposition (API)

Total Product Price

Metrika

The total number (sum) of Product Price
sum_ecommerce_productprice (API)

Total Product Quantity

Metrika

The total number (sum) of Product Quantity
sum_ecommerce_productquantity (API)

Total Protok

Metrika

The total number (sum) of Protok
sum_bandwidth_bandwidth (API)

Total Time Spent Playing Media (in Seconds)

Metrika

The total number (sum) of Time spent playing media (in seconds)
sum_mediaanalytics_spenttime (API)

Total Time To Initial Media Play (in Seconds)

Metrika

The total number (sum) of Time to initial media play (in seconds)
sum_mediaanalytics_timetoplay (API)

Unique Adrese Stranica

Metrika

The unique number of Adrese stranica
nb_uniq_actions_pageurl (API)

Unique Akcije Događaja

Metrika

The unique number of Akcije događaja
nb_uniq_events_eventaction (API)

Unique Brauzeri

Metrika

The unique number of Brauzeri
nb_uniq_devicesdetection_browsername (API)

Unique Clicked URLs

Metrika

The unique number of Clicked URLs
nb_uniq_actions_clickedurl (API)

Unique Content Names

Metrika

The unique number of Content Names
nb_uniq_contents_contentname (API)

Unique Content Pieces

Metrika

The unique number of Content Pieces
nb_uniq_contents_contentpiece (API)

Unique Content Targets

Metrika

The unique number of Content Targets
nb_uniq_contents_contenttarget (API)

Unique Continents

Metrika

The unique number of Continents
nb_uniq_usercountry_continent (API)

Unique Device Brands

Metrika

The unique number of Device brands
nb_uniq_devicesdetection_devicebrand (API)

Unique Device Models

Metrika

The unique number of Device models
nb_uniq_devicesdetection_devicemodel (API)

Unique Device Types

Metrika

The unique number of Device types
nb_uniq_devicesdetection_devicetype (API)

Unique Download URLs

Metrika

The unique number of Download URLs
nb_uniq_actions_downloadurl (API)

Unique Države

Metrika

The unique number of Države
nb_uniq_usercountry_country (API)

Unique Endžini Brauzera

Metrika

The unique number of Endžini brauzera
nb_uniq_devicesdetection_browserengine (API)

Unique Entry Page URLs

Metrika

The unique number of Entry Page URLs
nb_uniq_actions_entrypageurl (API)

Unique Event URLs

Metrika

The unique number of Event URLs
nb_uniq_events_eventurl (API)

Unique Exit Page URLs

Metrika

The unique number of Exit Page URLs
nb_uniq_actions_exitpageurl (API)

Unique Gradovi

Metrika

The unique number of Gradovi
nb_uniq_usercountry_city (API)

Unique Grouped Resources

Metrika

The unique number of Grouped Resources
nb_uniq_mediaanalytics_groupedresource (API)

Unique ID Kampanje

Metrika

The unique number of ID kampanje
nb_uniq_marketingcampaignsreporting_campaignid (API)

Unique Ime

Metrika

The unique number of Ime
nb_uniq_marketingcampaignsreporting_campaignname (API)

Unique Interakcije Sa Sadržajem

Metrika

The unique number of Interakcije sa sadržajem
nb_uniq_contents_contentinteraction (API)

Unique Izvor

Metrika

The unique number of Izvor
nb_uniq_marketingcampaignsreporting_campaignsource (API)

Unique Kategorije Događaja

Metrika

The unique number of Kategorije događaja
nb_uniq_events_eventcategory (API)

Unique Keywords (Site Search)

Metrika

The unique number of Keywords (Site Search)
nb_uniq_actions_searchkeyword (API)

Unique Ključna Reč

Metrika

The unique number of Ključna reč
nb_uniq_marketingcampaignsreporting_campaignkeyword (API)

Unique Ključne Reči

Metrika

The unique number of Ključne reči
nb_uniq_referrers_keyword (API)

Unique Languages

Metrika

The unique number of Languages
nb_uniq_userlanguage_language (API)

Unique Latitudes

Metrika

The unique number of Latitudes
nb_uniq_usercountry_latitude (API)

Unique Longitudes

Metrika

The unique number of Longitudes
nb_uniq_usercountry_longitude (API)

Unique Media Titles

Metrika

The unique number of Media Titles
nb_uniq_mediaanalytics_mediatitle (API)

Unique Medium

Metrika

The unique number of Medium
nb_uniq_marketingcampaignsreporting_campaignmedium (API)

Unique Mogu Da Se Mere

Metrika

The unique number of Mogu da se mere
nb_uniq_corehome_idsite (API)

Unique Naslovi Izlaznih Stranica

Metrika

The unique number of Naslovi izlaznih stranica
nb_uniq_actions_exitpagetitle (API)

Unique Naslovi Stranica

Metrika

The unique number of Naslovi stranica
nb_uniq_actions_pagetitle (API)

Unique Naslovi Ulaznih Stranica

Metrika

The unique number of Naslovi ulaznih stranica
nb_uniq_actions_entrypagetitle (API)

Unique Nazivi Događaja

Metrika

The unique number of Nazivi događaja
nb_uniq_events_eventname (API)

Unique Operativni Sistemi

Metrika

The unique number of Operativni sistemi
nb_uniq_devicesdetection_os (API)

Unique Orders

Metrika

The unique number of Orders
nb_uniq_orders (API)

Unique Player Names

Metrika

The unique number of Player Names
nb_uniq_mediaanalytics_playername (API)

Unique Prikaži Status Elektronske Porudžbine Na Kraju Posete

Metrika

The unique number of Prikaži status elektronske porudžbine na kraju posete
nb_uniq_corehome_visitgoalbuyer (API)

Unique Product Names

Metrika

The unique number of Product Names
nb_uniq_ecommerce_productname (API)

Unique Product SKUs

Metrika

The unique number of Product SKUs
nb_uniq_ecommerce_productsku (API)

Unique Provajderi

Metrika

The unique number of Provajderi
nb_uniq_provider_provider (API)

Unique Referrer Names

Metrika

The unique number of Referrer Names
nb_uniq_referrers_referrername (API)

Unique Referrer URLs

Metrika

The unique number of Referrer URLs
nb_uniq_referrers_referrerurl (API)

Unique Regioni

Metrika

The unique number of Regioni
nb_uniq_usercountry_region (API)

Unique Resources

Metrika

The unique number of Resources
nb_uniq_mediaanalytics_mediaresource (API)

Unique Rezolucije

Metrika

The unique number of Rezolucije
nb_uniq_resolution_resolution (API)

Unique Sadržaj

Metrika

The unique number of Sadržaj
nb_uniq_marketingcampaignsreporting_campaigncontent (API)

Unique Tipovi Referenci

Metrika

The unique number of Tipovi referenci
nb_uniq_referrers_referrertype (API)

Unique User IDs

Metrika

The unique number of User IDs
nb_uniq_corehome_userid (API)

Unique Verzije Operativnog Sistema

Metrika

The unique number of Verzije operativnog sistema
nb_uniq_devicesdetection_osversion (API)

Unique Verzije Pretraživača

Metrika

The unique number of Verzije pretraživača
nb_uniq_devicesdetection_browserversion (API)

Unique Video Resolutions

Metrika

The unique number of Video Resolutions
nb_uniq_mediaanalytics_resolution (API)

Unique Visit Types

Metrika

The unique number of Visit types
nb_uniq_corehome_visitorreturning (API)

Unique Visitor IPs

Metrika

The unique number of Visitor IPs
nb_uniq_corehome_visitip (API)

Unique Vrednost Dodatnog Parametra 1 (oblast Poseta)

Metrika

The unique number of Vrednost dodatnog parametra 1 (oblast poseta)
nb_uniq_customvariables_customvariablevisit1 (API)

Unique Vrednost Dodatnog Parametra 1 (oblast Strana)

Metrika

The unique number of Vrednost dodatnog parametra 1 (oblast strana)
nb_uniq_customvariables_customvariablepage1 (API)

Unique Vrednost Dodatnog Parametra 1 (scope Conversion)

Metrika

The unique number of Vrednost dodatnog parametra 1 (scope conversion)
nb_uniq_customvariables_customvariableconversion1 (API)

Unique Vrednost Dodatnog Parametra 2 (oblast Poseta)

Metrika

The unique number of Vrednost dodatnog parametra 2 (oblast poseta)
nb_uniq_customvariables_customvariablevisit2 (API)

Unique Vrednost Dodatnog Parametra 2 (oblast Strana)

Metrika

The unique number of Vrednost dodatnog parametra 2 (oblast strana)
nb_uniq_customvariables_customvariablepage2 (API)

Unique Vrednost Dodatnog Parametra 2 (scope Conversion)

Metrika

The unique number of Vrednost dodatnog parametra 2 (scope conversion)
nb_uniq_customvariables_customvariableconversion2 (API)

Unique Vrednost Dodatnog Parametra 3 (oblast Poseta)

Metrika

The unique number of Vrednost dodatnog parametra 3 (oblast poseta)
nb_uniq_customvariables_customvariablevisit3 (API)

Unique Vrednost Dodatnog Parametra 3 (oblast Strana)

Metrika

The unique number of Vrednost dodatnog parametra 3 (oblast strana)
nb_uniq_customvariables_customvariablepage3 (API)

Unique Vrednost Dodatnog Parametra 3 (scope Conversion)

Metrika

The unique number of Vrednost dodatnog parametra 3 (scope conversion)
nb_uniq_customvariables_customvariableconversion3 (API)

Unique Vrednost Dodatnog Parametra 4 (oblast Poseta)

Metrika

The unique number of Vrednost dodatnog parametra 4 (oblast poseta)
nb_uniq_customvariables_customvariablevisit4 (API)

Unique Vrednost Dodatnog Parametra 4 (oblast Strana)

Metrika

The unique number of Vrednost dodatnog parametra 4 (oblast strana)
nb_uniq_customvariables_customvariablepage4 (API)

Unique Vrednost Dodatnog Parametra 4 (scope Conversion)

Metrika

The unique number of Vrednost dodatnog parametra 4 (scope conversion)
nb_uniq_customvariables_customvariableconversion4 (API)

Unique Vrednost Dodatnog Parametra 5 (oblast Poseta)

Metrika

The unique number of Vrednost dodatnog parametra 5 (oblast poseta)
nb_uniq_customvariables_customvariablevisit5 (API)

Unique Vrednost Dodatnog Parametra 5 (oblast Strana)

Metrika

The unique number of Vrednost dodatnog parametra 5 (oblast strana)
nb_uniq_customvariables_customvariablepage5 (API)

Unique Vrednost Dodatnog Parametra 5 (scope Conversion)

Metrika

The unique number of Vrednost dodatnog parametra 5 (scope conversion)
nb_uniq_customvariables_customvariableconversion5 (API)

Verzija Brauzera

Dimension

Vrednost Dodatnog Parametra 1 (oblast Poseta)

Dimension

Vrednost Dodatnog Parametra 1 (oblast Strana)

Dimension

Vrednost Dodatnog Parametra 1 (scope Conversion)

Dimension

Vrednost Dodatnog Parametra 2 (oblast Poseta)

Dimension

Vrednost Dodatnog Parametra 2 (oblast Strana)

Dimension

Vrednost Dodatnog Parametra 2 (scope Conversion)

Dimension

Vrednost Dodatnog Parametra 3 (oblast Poseta)

Dimension

Vrednost Dodatnog Parametra 3 (oblast Strana)

Dimension

Vrednost Dodatnog Parametra 3 (scope Conversion)

Dimension

Vrednost Dodatnog Parametra 4 (oblast Poseta)

Dimension

Vrednost Dodatnog Parametra 4 (oblast Strana)

Dimension

Vrednost Dodatnog Parametra 4 (scope Conversion)

Dimension

Vrednost Dodatnog Parametra 5 (oblast Poseta)

Dimension

Vrednost Dodatnog Parametra 5 (oblast Strana)

Dimension

Vrednost Dodatnog Parametra 5 (scope Conversion)

Dimension

Zemlja

Dimension

Tag Manager

Adresa stranice Variable

Returns the full URL of a page
{⁣{PageUrl}}

All Downloads Click Trigger

Triggered when a link is clicked which links to a downloadable file.

All Elements Click Trigger

Triggered when any element is clicked.

All Links Click Trigger

Triggered when a link is clicked.

Browser Language Variable

Gets the preferred language of the user which is usually the language of the browser UI. For example "en" or "en-US".
{⁣{BrowserLanguage}}

Canonical URL Variable

Returns the canonical URL if any is set.
{⁣{SeoCanonicalUrl}}

Click Classes Variable

The value of all CSS class names of an element when a click trigger was triggered.
{⁣{ClickClasses}}

Click Destination URL Variable

The value of the link URL (href) of an element when a click trigger was triggered.
{⁣{ClickDestinationUrl}}

Click ID Variable

The value of the ID attribute of an element when a click trigger was triggered.
{⁣{ClickId}}

Click Node Name Variable

The name of an element when a click trigger was triggered. For example "P" or "DIV"
{⁣{ClickNodeName}}

Click Text Variable

The value of the text content of an element when a click trigger was triggered.
{⁣{ClickText}}

Constant Variable

The variable is set to a fixed value.

Container ID Variable

Returns the ID of this container, for example "ab2Dk432".
{⁣{ContainerId}}

Container Revision Variable

Returns the revision of this container, for example "5".
{⁣{ContainerRevision}}

Container Version Name Variable

Returns the version of this container.
{⁣{ContainerVersion}}

Custom Event Trigger

Triggered when a custom event is pushed to the Data-Layer.

Custom HTML Tag

Allows you to embed any custom HTML, for example JavaScript or CSS Styles.

Custom Image Tag

Allows you to embed any image, for example a tracking pixel.

Custom JavaScript Variable

Executes a custom JavaScript function to retrieve the value.

DNS Lookup Time Variable

The time it took to look up the DNS in milliseconds.
{⁣{DnsLookupTime}}

DOM Element Variable

Gets the value from a DOM element.

DOM Ready Trigger

Triggered as soon as all the HTML has been received and parsed.

Data-Layer Variable

Reads a custom value from the Data-Layer.

Element Visibility Trigger

Triggered when a specific element becomes visible.

Environment Name Variable

Returns the current environment.
{⁣{Environment}}

Error Line Variable

Returns the line of an error, when an error was triggered previously.
{⁣{ErrorLine}}

Error Message Variable

Returns the message of an error, when an error was triggered previously.
{⁣{ErrorMessage}}

Error Url Variable

Returns the url of an error, when an error was triggered previously.
{⁣{ErrorUrl}}

Facebook Pixel Tag

The Facebook Pixel is a web analytics and advertising service offered by Facebook.

First URL Directory Variable

Returns the first directory of the current page URL.
{⁣{FirstDirectory}}

First-Party Cookie Variable

Reads a value from a cookie

Form Classes Variable

The value of all CSS class names of a submitted form.
{⁣{FormClasses}}

Form Destination URL Variable

The value of the form action URL of a submitted form.
{⁣{FormDestionation}}

Form ID Variable

The value of the ID attribute of a submitted form.
{⁣{FormId}}

Form Name Variable

The value of the name attribute of a submitted form.
{⁣{FormName}}

Form Submit Trigger

Triggered when any form is submitted.

Full screen Trigger

Triggered when the window goes into or leaves full screen.

Google Analytics (Universal) Tag

Google Analytics is a web analytics service offered by Google.

History Change Trigger

Triggered when the window location changes.

History Source Variable

For example "popstate", "historychange", "pushState", or "replaceState"
{⁣{HistorySource}}

ISO Date Variable

The current date and time in ISO format, for example "2018-03-19T14:00:00.587Z".
{⁣{IsoDate}}

JavaScript Error Trigger

Triggered when a JavaScript error happens.

JavaScript Variable Variable

Reads the value of a global JavaScript variable.

LinkedIn Insight Tag Tag

Adds the LinkedIn Insight Tag so you can apply conversion tracking to your LinkedIn ad campaigns.

Local Date Variable

The current user's local date, for example "Mon Mar 19 2018".
{⁣{LocalDate}}

Local Hour Variable

The current hour of the local time, for example "8" or "11".
{⁣{LocalHour}}

Local Time Variable

The current user's local time, for example "14:00:00 GMT+1300 (NZDT)".
{⁣{LocalTime}}

Matomo Analytics Tag

Matomo, formerly known as Piwk, is the leading open source analytics platform.

Matomo Configuration Variable

Defines a configuration for Matomo Analytics.

Naslov stranice Variable

Returns the title of the current page.
{⁣{PageTitle}}

Number of H1 Elements Variable

The number of H1 elements that are present on the current page. Useful for example for SEO Monitoring.
{⁣{SeoNumH1}}

Number of H2 Elements Variable

The number of H2 elements that are present on the current page. Useful for example for SEO Monitoring.
{⁣{SeoNumH2}}

Page Hash Variable

Returns the hash part of the current URL without the leading hash.
{⁣{PageHash}}

Page Hostname Variable

Returns the hostname of the current URL.
{⁣{PageHostname}}

Page Load Time Total Variable

The total amount of time it took to load the page.
{⁣{PageLoadTimeTotal}}

Page Meta Content Variable

Reads a value from a "meta" HTML element.

Page Origin Variable

Returns a domain of the current URL with protocol.
{⁣{PageOrigin}}

Page Path Variable

Returns the path of the current page URL
{⁣{PagePath}}

Page Render Time Variable

The time it took to render the page in the browser in milliseconds.
{⁣{PageRenderTime}}

Pageview Trigger

Triggered as soon as the Tag Manager is executed within the page.

Pingdom Real User Monitoring (RUM) Tag

Pingdom Real User Monitoring (RUM) lets you collect performance data from actual visitors to your site.

Preview Mode Variable

Returns either "1" or "0" depending on whether the preview mode is currently enabled.
{⁣{PreviewMode}}

Random Number Variable

Returns a random number each time the value of the variable is retrieved.
{⁣{RandomNumber}}

Referenca Variable

Returns the full URL of the referrer.
{⁣{Referrer}}

Referenca Variable

Gets the value of the Referrer URL.

Screen Height Available Variable

The screen height that is available within the browser window (viewport).
{⁣{ScreenHeightAvailable}}

Screen Height Variable

The full screen height of the current device.
{⁣{ScreenHeight}}

Screen Width Available Variable

The screen width that is available within the browser window (viewport).
{⁣{ScreenWidthAvailable}}

Screen Width Variable

The full screen width of the current device.
{⁣{ScreenWidth}}

Scroll Horizontal Percentage Variable

How far the user has currently scrolled horizontally, for example "75.59" for "75.59%".
{⁣{ScrollHorizontalPercentage}}

Scroll Left Pixel Variable

How far the user has currently scrolled horizontally in pixels, for example "592".
{⁣{ScrollLeftPixel}}

Scroll Reach Trigger

Triggered as soon as the user scrolls to a certain position.

Scroll Source Variable

Whether the scroll position was originated from a user scroll or a browser resize. Value is either "scroll" or "resize".
{⁣{ScrollSource}}

Scroll Top Pixel Variable

How far the user has currently scrolled vertically in pixels, for example "592".
{⁣{ScrollTopPixel}}

Scroll Vertical Percentage Variable

How far the user has currently scrolled vertically, for example "75.59" for "75.59%".
{⁣{ScrollVerticalPercentage}}

Sentry.io Raven.js Tag

Sentry.io is an Open-Source error tracking tool that allows you to detect errors that happen on your website.

Tawk.to Tag

Tawk.to lets you monitor and chat with visitors on your website.

Time since page load Variable

Calculates the time that has passed since the page was loaded.

Timer Trigger

Triggered in a specific interval, for example every 3 seconds.

URL Parameter Variable

Gets the value of a specific URL parameter.

URL Variable Variable

Gets the value of the current page URL.

UTC Date Variable

The current data in UTC, for example "Mon, 19 Mar 2018 14:00:00 GMT".
{⁣{UtcDate}}

User Agent Variable

Gets the value of the user agent which includes the operating system and browser information about the current visitors' device.
{⁣{UserAgent}}

Visible Element Classes Variable

The value of all CSS class names of an element that was matched when the visible element trigger was triggered.
{⁣{VisibleElementClasses}}

Visible Element Destination URL Variable

The value of the link URL (href) of an element that was matched when the visible element trigger was triggered.
{⁣{VisibleElementUrl}}

Visible Element ID Variable

The value of the ID attribute of an element that was matched when the visible element trigger was triggered.
{⁣{VisibleElementId}}

Visible Element Node Name Variable

The value of element name that was matched when the visible element trigger was triggered. For example "P" or "DIV".
{⁣{VisibleElementNodeName}}

Visible Element Text Variable

The value of the text content of an element that was matched when the visible element trigger was triggered.
{⁣{VisibleElementText}}

Weekday Variable

Returns the local day of the week eg monday, tuesday, wednesday, ...
{⁣{Weekday}}

Window Leave Trigger

Triggered when the user is about to leave the current page by moving the mouse outside the window.

Window Loaded Trigger

Triggered when the page is fully loaded including all images etc.

Window Unload Trigger

Triggered just before the browser window is closed or when the user navigates to a different page.

Zendesk Chat (formerly Zopim) Tag

Reach your customers, instantly via web, mobile, and messaging.

Available shortcuts

 

Glossary in other languages

The Analytics glossary is available in 55 languages:

አማርኛ, العربية, Беларуская, Български, বাংলা, Bosanski, Català, Čeština, Cymraeg, Dansk, Deutsch, Ελληνικά, English, Español (Argentina), Español, Eesti, Euskara, فارسی, Suomi, Français, Galego, עברית, हिन्दी, Hrvatski, Magyar, Indonesia, Íslenska, Italiano, 日本語, ქართული, 한국어, Lietuvių, Latviešu, Norsk bokmål, Nederlands, Nynorsk, Polski, Português (Brasil), Português, Română, Русский, Slovenčina, Slovenščina, Shqip, Српски, Svenska, தமிழ், తెలుగు, ไทย, Tagalog, Türkçe, Українська, Tiếng Việt, 简体中文, 繁體中文

If you want to contribute a new term or improve one of the translations, click here.

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