Learn about the commonly used terms to make the most of Matomo Analytics.
Antall besøkende som forlot nettsiden etter å ha søkt etter dette nøkkelordet.
exit_rate (API)
The number of times your visitors amended this field in total. An amendment is counted when a visitor changes this field (for example types something into a form field or selects a value), then moves on to another field and comes back to this field to change it again. An amendment is also counted when a visitor changes this field, submits the form, and then changes it again to correct a form validation error.
nb_field_amendments (API)
The percentage of how much visitors have watched of a video. This metric may show more than 100% if many visitors spent more time on the video than the media length. This can be especially the case when the media is played in a loop.
avg_completion_rate (API)
The average length of a video or audio media file. This number may vary for example if the media is a stream or if the media resource changes over time.
avg_media_length (API)
The average amount of time it took a visitor to start playing the media since the page was loaded.
avg_time_to_play (API)
The average field size of this text field. Also includes text sizes of visitors that did not submit the form. Blank text fields (size 0) are ignored in the average calculation.
avg_field_size (API)
The average field size of this text field when a visitor entered some text, submitted the form afterwards, and converted it.
avg_field_size_converted (API)
The average field size of this text field when a visitor entered some text and submitted the form afterwards.
avg_field_size_submitted (API)
The average field size of this text field when a visitor entered some text but did not submit the form afterwards.
avg_field_size_unsubmitted (API)
The average amount of time a visitor hesitated to start filling out this field. The time is measured from the moment a visitor focuses this field until they make the first change.
avg_field_hesitation_time (API)
Average position of your website in the search engine results list (for this keyword).
position (API)
The average amount of time spent on this field when a visitor interacted with it. The time is measured from the moment a visitor focuses this field until they make the last change or until they leave the field again. If a visitor interacts with this field several time before submitting or leaving the form, all time spent on this field will be summed. The time spent includes the hesitation time.
avg_field_time_spent (API)
The average amount of time a visitor spent watching or listening to a media.
avg_time_watched (API)
If a visitor comes to your website for the first time or if they visit a page more than 30 minutes after their last page view, this will be recorded as a new visit.
nb_visits (API)
Antall brukere som er logget inn på nettstedet ditt. Det er antallet unike aktive brukere som har en bruker-ID satt (via sporsingskodefunksjonen «setUserId»).
nb_users (API)
Clickthrough rate: A ratio showing how often people who see a search engine results page with a link to your website, end up clicking it.
ctr (API)
The number of times a visitor has changed this field. A first change is counted as soon as a visitor for example types something into a text field or selects a value. Further changes are only counted when the visitor moves on to another field and comes back to this field to change it again.
nb_field_changes (API)
A click is counted each time someone clicks on a link pointing to your website on a search engine results page.
nb_clicks (API)
Antall ganger en innholdsdel ble interagert med (f.eks. et klikk på en banner eller annonse).
nb_interactions (API)
The number of times cursor keys was used on this field after a user interacted with it. This metric is only available for text fields.
field_cursor_rate (API)
The number of times your visitors have used any of the cursor keys on this field. This metric is only available for text fields.
nb_field_cursor (API)
The number of times your visitors have used the backspace or delete key on this field. This metric is only available for text fields.
nb_field_deletes (API)
The percentage of times either a backspace or delete key was used when a field was changed. This metric is only available for text fields.
field_delete_rate (API)
The number of times a visitor interacted with this field last when they did not submit the form.
nb_field_dropoff (API)
The number of times a visitor has interacted with this field first, when they started to fill out a form. An interaction can be either a field focus or a field change.
nb_field_entries (API)
Summen av alle hendelsesverdier
sum_event_value (API)
The number of times the field was shown when a form was converted. It does not mean a visitor actually interacted with this field.
nb_field_views_converted (API)
The number of times this field was shown when the form was submitted. It does not mean a visitor has actually interacted with this field.
nb_field_views_submitted (API)
The percentage of visitors who played a media and finished it (finish means a visitor has watched or listened to the end of the media).
finish_rate (API)
The number of times a video was finished (a visitor has watched or listened to the end of the media). It does not necessarily mean a visitor has watched or listened to all of the media.
nb_finishes (API)
The number of times this field was amended after changing it initially. An amendment is counted when a visitor changes this field (for example types something into a form field or selects a value), then moves on to another field and comes back to this field to change it again. An amendment is also counted when a visitor changes this field, submits the form, and then changes it again to correct a form validation error.
field_amendments_rate (API)
The average time a visitor hesitated to start interacting with a form. The time is calculated as the difference between the time of the page load and the time of the first interaction with a form (for example focusing a form field, typing a letter in a form or selecting a value in the form). The time is counted only while the browser window is active.
avg_form_time_hesitation (API)
The average time a visitor spent on a form. The time is calculated as the difference between the first interaction with a form field (for example a field focus) and the last interaction with a form.
avg_form_time_spent (API)
The average time it took a visitor to convert a form. If the visitor completes the form on the first submit, it is equal to the "time to first submission". If a visitor submits a form several times, it equals to the time spent on the form in total.
avg_form_time_to_conversion (API)
The average time it took a visitor to submit this form for the first time. It is the difference between the first interaction with the form (for example a field focus) and the time the visitor submits the form.
avg_form_time_to_first_submission (API)
The number of times a form starter has converted the form.
form_conversion_rate (API)
The number of times this form was completed successfully.
nb_form_conversions (API)
The percentage of submitters that have submitted this form at least a second time. This means a visitor first submitted a form, and then submitted it again. For example a re-submit might happen when there were form validation errors. When this number is high, something might not be clear about your forms.
form_resubmitters_rate (API)
The number of form viewers that have re-submitted a form at least once. This means a visitor first submitted a form, and then submitted it again. For example a re-submit might happen when there were form validation errors. When this number is high, something might not be clear about your forms.
nb_form_resubmitters (API)
The number of form viewers that have started interacting with a form at least once. This means a visitor has for example focused or changed a form field. If auto focus for a form field is enabled, a visitor first needs to focus another field or needs to actually start changing a field before it counts as a start.
nb_form_starters (API)
The percentage of times a visitor has viewed a page where this form was included and then started interacting with it. This means a visitor has for example focused or changed a form field. If auto focus for a form field is enabled, a visitor first needs to focus another field or needs to actually start changing a field before it counts as a start.
form_starters_rate (API)
The number of times a visitor has started interacting with a form after viewing it. This means a visitor has for example focused or changed a form field. If auto focus for a form field is enabled, a visitor first needs to focus another field or needs to actually start changing a field before it counts as a start.
nb_form_starts (API)
The number of times a form was submitted in total. If a visitor submitted a form 10 times, and another visitor 3 times, it will show 13 total form submissions.
nb_form_submissions (API)
The number of times a form starter has submitted the form.
form_submitter_rate (API)
The number of form viewers that have submitted a form at least once.
nb_form_submitters (API)
The number of visitors that have viewed a page where this form was included at least once. When a visitor converts a form, and views the same form afterwards again, it counts a new viewer.
nb_form_viewers (API)
The number of times your visitors have viewed a page where this form was included.
nb_form_views (API)
The percentage of visitors that opened a video in fullscreen.
fullscreen_rate (API)
The percentage of visits that have entered the funnel but did not complete it. It is the number of funnel exits divided by the number of funnel entries.
funnel_abandoned_rate (API)
The percentage of visits that have completed the funnel after entering it. It is the number of funnel conversions divided by the sum of all funnel entries.
funnel_conversion_rate (API)
The number of visits that have completed the funnel.
funnel_nb_conversions (API)
The sum of all visits that have entered the funnel.
funnel_sum_entries (API)
The sum of all visits that have left the funnel before converting the funnel.
funnel_sum_exits (API)
Gjennomsnittlig varighet for et besøk.
avg_time_on_site (API)
Den gjennomsnittlige tiden det tok å generere siden. Dette måltallet inkluderer tiden det tok tjeneren å generere siden, pluss tiden det den besøkende å laste ned svar fra tjeneren. Et lavere gjennomsnitt betyr et raskere nettsted for dine besøkende!
avg_time_generation (API)
Den gjennomsnittlige tiden besøkere tilbrakte på denne siden (bare siden, ikke hele nettstedet).
avg_time_on_page (API)
Gjennomsnittet av alle verdier for denne hendelsen
avg_event_value (API)
Antallet handlinger utført av dine besøkere. Handlinger kan være sidevisninger, interne nettstedsøk, nedlastinger eller utlenker.
nb_actions (API)
Det gjennomsnittlige antallet handlinger (sidevisninger, nettstedsøk, nedlastinger eller utlenker) som ble gjennomført i løpet av besøkene.
nb_actions_per_visit (API)
Totalt antall hendelser
nb_events (API)
Antall hendelser der en hendelsesverdi er satt
nb_events_with_value (API)
The time a visitor hesitated to start filling out this field. The time is measured from the moment a visitor focuses this field until they make the first change.
nb_field_hesitation_time (API)
The time a visitor waited before starting to interact with a form. The time is calculated as the difference between the time of the page load and the time of the first interaction with a form (for example focusing a form field, typing a letter in a form or selecting a value in the form). The time is counted only while the browser window is active.
nb_form_time_hesitation (API)
An impression is counted each time your website is displayed in a search engine results page.
nb_impressions (API)
The number of unique visitors that have viewed a page where this media was included. Every visitor is only counted once, even if the visitor has viewed the page multiple times a day.
nb_unique_visitors_impressions (API)
Antall besøk som startet på denne siden.
entry_nb_visits (API)
The revenue for this channel when the attribution model "First Interaction" is applied.
nb_attribution_revenue_firstInteraction (API)
The revenue for this channel when the attribution model "Last Interaction" is applied.
nb_attribution_revenue_lastInteraction (API)
The revenue for this channel when the attribution model "Last Non-Direct" is applied.
nb_attribution_revenue_lastNonDirect (API)
The revenue for this channel when the attribution model "Linear" is applied.
nb_attribution_revenue_linear (API)
The revenue for this channel when the attribution model "Position Based" is applied.
nb_attribution_revenue_positionBased (API)
The revenue for this channel when the attribution model "Time Decay" is applied.
nb_attribution_revenue_timeDecay (API)
The number of times your form viewers have interacted with this field in total. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_interactions (API)
The number of times a form viewer has interacted with this field and then submitted the form. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_interactions_submitted (API)
The number of times a form viewer has interacted with this field and then did not submit the form. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_interactions_unsubmitted (API)
Ratioen mellom visninger og interaksjoner.
interaction_rate (API)
Antallet ganger denne siden var besøkt etter at en besøker gjorde et søk på nettstedet ditt og klikket på denne siden i søkeresultatene.
nb_hits_following_search (API)
The number of conversions for this channel when the attribution model "First Interaction" is applied.
nb_attribution_conversions_firstInteraction (API)
The number of conversions for this channel when the attribution model "Last Interaction" is applied.
nb_attribution_conversions_lastInteraction (API)
The number of conversions for this channel when the attribution model "Last Non-Direct" is applied.
nb_attribution_conversions_lastNonDirect (API)
The number of conversions for this channel when the attribution model "Linear" is applied.
nb_attribution_conversions_linear (API)
The number of conversions for this channel when the attribution model "Position Based" is applied.
nb_attribution_conversions_positionBased (API)
The number of conversions for this channel when the attribution model "Time Decay" is applied.
nb_attribution_conversions_timeDecay (API)
Prosentandelen av besøk som utløste målkonvertering.
conversion_rate (API)
The total number of times this field was left empty when the form was submitted and converted.
nb_field_leftblank_converted (API)
The total number of times this field was left empty when the form was submitted.
nb_field_leftblank_submitted (API)
Maksimumsverdien for denne hendelsen
max_event_value (API)
Minimumsverdien for denne hendelsen
min_event_value (API)
Antall klikk på denne lenken
nb_downloads (API)
The number of times a visitor has viewed a page where this audio was included.
sum_total_audio_impressions (API)
The number of times a visitor has listened to an audio.
sum_total_audio_plays (API)
The number of times a visitor has viewed a page where this video was included.
sum_total_video_impressions (API)
The number of times a visitor has watched a video.
sum_total_video_plays (API)
The percentage of visitors that watched or listened to a media after they have visited a page where this media was included.
play_rate (API)
The number of times a visitor watched or listened to a media
nb_plays (API)
The number of unique visitors that have watched or listened to a media. Every visitor is only counted once, even if the visitor watches or listens to the media resource multiple times a day.
nb_unique_visitors_plays (API)
The number of visits that proceeded to the next interaction and did not exit your website or app.
nb_proceeded (API)
The percentage of visits that performed another interaction after performing an interaction.
proceeded_rate (API)
The number of times this field was left empty when the form was submitted and converted.
avg_field_leftblank_converted (API)
The number of times this field was left empty when the form was submitted.
avg_field_leftblank_submitted (API)
The number of times this field was refocused after interacting with it initially. A refocus is counted when a visitor focuses this field, then focuses another field, and then focuses this field again.
field_refocus_rate (API)
The total number of times a visitor has refocused this field before they submitted a form or left it. A refocus is counted when a visitor focuses this field, then focuses another field, and then focuses this field again.
nb_field_refocuses (API)
Antallet ganger denne siden har vært besøkt.
nb_hits (API)
Antallet ganger denne siden har vært besøkt.
nb_pageviews (API)
Prosentandel av besøk som startet og sluttet på denne siden. Dette betyr at den besøkende forlot nettstedet etter kun å ha sett denne siden.
entry_bounce_count (API)
Prosentandelen av besøk som bare hadde én sidevisning. Dette betyr at den besøkende forlot nettstedet direkte fra inngangssiden.
bounce_rate (API)
Prosentandelen av besøk som startet på denne siden og forlot nettstedet med en gang.
bounce_rate (API)
The number of visits that have entered the funnel at this step.
step_nb_entries (API)
The number of visits that have left the funnel at this step.
step_nb_exits (API)
The number of visits that have proceeded from this step to the next step in the funnel.
step_nb_proceeded (API)
The number of visits that have entered this step of the funnel.
step_nb_visits (API)
Antall besøkende som søkte etter dette nøkkelordet i ditt nettsteds søkemotor.
nb_searches (API)
Antall besøkende som søkte etter dette nøkkelordet i ditt nettsteds søkemotor.
nb_visits (API)
Brukere vil søke på ditt nettsted, og noen ganger klikke «neste» for å se flere resultater. Dette er det gjennomsnittlige antallet søkeresultatsider for dette nøkkelordet.
nb_pages_per_search (API)
The total time spent on this form field in seconds. The time is measured from the moment a visitor focuses this field until they make the last change or until they leave the field again. If a visitor interacts with this field several time before submitting or leaving the form, all time spent on this field will be summed. The time spent includes the hesitation time.
nb_field_time_spent (API)
The total time all visitors spent on a form in total. The time is calculated as the difference between the first interaction with a form field (for example a field focus) and the last interaction with a form.
nb_form_time_spent (API)
The total time that was spent watching or listening to the media.
sum_total_time_watched (API)
The time it took the visitor to submit a form. It is the difference between the first interaction with the form (for example a field focus) and the time the visitor submits the form.
nb_form_time_to_first_submission (API)
The time it took the visitor to complete a form successfully. If the visitor completes the form on the first submit, it is equal to the "time to first submission". If a visitor submits a form several times, it equals to the time spent on the form in total.
nb_form_time_to_conversion (API)
The number of unduplicated visitors coming to your website. Every user is only counted once, even if they visit the website multiple times a day.
nb_uniq_visitors (API)
Antall besøk som involverte et klikk på denne lenken. Hvis lenken ble klikket flere ganger i løpet av et besøk, blir det kun talt én gang.
nb_visits (API)
Antall besøk som involverte et klikk på denne lenken. Hvis lenken ble klikket flere ganger i løpet av et besøk, blir det kun talt én gang.
nb_uniq_downloads (API)
Antall besøk som involverte et klikk på denne lenken. Hvis lenken ble klikket flere ganger i løpet av et besøk, blir det kun talt én gang.
nb_visits (API)
Antall besøk som inkluderte denne siden. Hvis en side ble vist flere ganger i løpet av et besøk, telles det bare som en gang.
nb_uniq_pageviews (API)
Antall besøk som inkluderte denne siden. Hvis en side ble vist flere ganger i løpet av et besøk, telles det bare som en gang.
nb_visits (API)
Antall besøk som involverte et klikk på denne lenken. Hvis lenken ble klikket flere ganger i løpet av et besøk, blir det kun talt én gang.
nb_uniq_outlinks (API)
The number of form viewers that have amended this field at least once. An amendment is counted when a visitor changes this field (for example types something into a form field or selects a value), then moves on to another field and comes back to this field to change it again. An amendment is also counted when a visitor changes this field, submits the form, and then changes it again to correct a form validation error.
nb_field_uniq_amendments (API)
The number of form viewers that have changed this field at least once. A first change is counted as soon as a visitor for example types something into a text field or selects a value. Further changes are only counted when the visitor moves on to another field and comes back to this field to change it again.
nb_field_uniq_changes (API)
The number of form viewers that have used any of the cursor keys on this field at least once. This metric is only available for text fields.
nb_field_uniq_cursor (API)
The number of form viewers that have used the backspace or delete key on this field at least once. This metric is only available for text fields.
nb_field_uniq_deletes (API)
The number of form viewers that interacted with this field last, when they did not submit the form.
nb_field_uniq_dropoff (API)
The number of form viewers that have interacted with this field first, when they started to fill out a form. An interaction can be either a field focus or a field change.
nb_field_uniq_entries (API)
The number of form viewers that have interacted with this field at least once. An interaction is counted when a visitor focuses a field or changes the value of it. If a field has an auto focus, such focuses are ignored and do not count as an interaction.
nb_field_uniq_interactions (API)
The number of form viewers that have refocused this field at least once. A refocus is counted when a visitor focuses this field, then focuses another field, and then focuses this field again.
nb_field_uniq_refocuses (API)
Antall besøk som sluttet på denne siden.
exit_nb_visits (API)
The number of visits that did not leave after this interaction.
nb_exits (API)
The percentage of visits that have left your website or app after this interaction.
exit_rate (API)
Prosentandelen av besøk som forlot nettstedet etter å ha sett på denne siden.
exit_rate (API)
Antall klikk på denne lenken
nb_outlinks (API)
The percentage of visitors that have visited a page where this media was included out of all of your unique visitors.
impression_rate (API)
This report shows all your Referrers in one unified report, listing all Websites, Search keywords and Campaigns used by your visitors to find your website.
This report shows a hierarchical list of the resource URLs of audio that your visitors listened to. To see further details for a specific audio resource URL, click the plus icon when you hover a row.
This report shows information about the grouped resource URLs of audio that your visitors listened to. It is similar to "Audio Resource URL" but it groups together audio resources that have the same file name but a different file extension. To see further details for a specific audio resource, click the plus icon when you hover a row.
This report shows information about the audio titles that your visitors have listened to. To see further details for a specific audio title, click the plus icon when you hover a row. When a title for an audio file cannot be detected, it will be grouped under "Unknown".
This report shows at which hours of the day visitors have watched your audios. The hours are shown in the timezone of the website.
I denne rapporten kan du se antallet besøk som var det N-te besøket, altså besøkere som besøkte ditt nettsted minst N ganger.
Legg merke til at du kan se på rapporten på andre måter enn som en stikkordsky. Bruk kontrollene på bunnen av rapporten for å gjøre det.
I denne rapporten kan du se hvor mange besøk som kom fra besøkere som var på nettstedet for et visst antall dager siden.
Denne grafen viser antall besøk nettstedet ditt mottatt på de ulike dagene i uken.
Denne grafen viser hvilken tid det var i besøkeres tidssoner da besøkene skjedde.
Denne grafen viser hvilken tid det var i serverens tidssone da besøkene skjedde.
I denne rapporten kan du se hvor mange besøk som hadde en bestemt totallengde. I utgangspunktet vises rapporten som en stikkordsky, hvor mer vanlige lengder vises med større skrift.
Legg merke til at du kan se på rapporten på andre måter enn som en stikkordsky. Bruk kontrollene på bunnen av rapporten for å gjøre det.
This report shows the cities your visitors were in when they accessed your website.
In order to see data for this report, you must setup GeoIP in the Geolocation admin tab. The commercial Maxmind GeoIP databases are more accurate than the free ones. To see how accurate they are, click here.
Denne rapporten inneholder informasjon om dine egendefinerte variabler. Klikk på et variabelnavn for å se fordelingen av verdier.
For mer informasjon om egendefinerte variabler, les dokumentasjonen om egendefinerte variabler på piwik.org
This report gives you an overview of how your forms are doing by giving you insights into the number of form views, form staters, form submissions, form conversions, and more.
This report gives you an overview of how your forms are currently doing within the last X minutes or hours.
This table contains information about the distribution of the channel types.
Direkte treff: A visitor has entered the URL in their browser and started browsing on your website - they entered the website directly.
Søkemotorer: A visitor was referred to your website by a search engine.
See the "Søkemotorer og nøkkelord" report for more details.
Nettsteder: The visitor followed a link on another website that led to your site.
See the "Nettsteder" report for more details.
Kampanjer: Visitors that came to your website as the result of a campaign.
See the "Kampanjer" report for more details.
This report contains information about the entry pages that were used during the specified period. An entry page is the first page that a user views during their visit.
The entry URLs are displayed as a folder structure.
Bruk pluss- og minus-ikonene til venstre for å navigere.
Denne rapporten viser hvilken internett-leverandør (ISP) dine besøkere bruker for å besøke nettstedet. Du kan klikke på et ISP-navn for flere detaljer.
Hvis Matomo ikke kan finne en besøkers ISP, listes den som IP.
This report shows which keywords users were searching for before they were referred to your website.
By clicking on a row in the table, you can see the distribution of search engines that were queried for the keyword.
Note: This report lists most keywords as not defined, because most search engines do not send the exact keyword used on the search engine.
Denne rapporten viser de mest vanlige konfigurasjonene som dine besøkere har. En konfigurasjon er kombinasjonen av operativsystem, nettlesertype og skjermoppløsning.
This report shows which continent your visitors were in when they accessed your website.
This report shows which country your visitors were in when they accessed your website.
Denne rapporten viser hvilke utvidelser som dine besøkere har aktivert. Denne informasjonen kan være nyttig for velge riktig måte å presentere ditt innhold.
This report contains information about the media players that were used by your visitors to play the media on your website.
This is an overview of your visitor's media consumption. It is broken down into various reports, which are displayed in sparklines at the bottom of the page. You can enlarge the graphs by clicking on the report you'd like to see.
This report shows your most popular forms within the last X minutes or hours.
I denne rapporten kan du se hvilke filer de besøkende har lastet ned.
Hva Matomo teller som en nedlasting, er klikket på en nedlastingslink. Om nedlastingen ble fullført eller ikke er ikke kjent for Matomo.
Denne rapporten inneholder informasjon om hva slags nettleser som dine besøkere bruker. Alle nettleserversjoner er opplistet separat.
Denne rapporten viser dine besøkeres nettlesere brutt ned etter nettlesermotorer.
den viktigste informasjonen for web-utviklere er hva slags rendering-motor som besøkere bruker. Oppføringen inneholder navnene til motoren fulgt av den mest kjente nettleseren som bruker den motoren.
In this table, you can see which websites referred visitors to your site.
By clicking on a row in the table, you can see which URLs the links to your website were on.
This report shows which keywords users were searching for before they were referred to your website.
By clicking on a row in the table, you can see the distribution of search engines that were queried for the keyword.
Note: This report lists most keywords as not defined, because most search engines do not send the exact keyword used on the search engine.
Denne rapporten lister opp nøkkelord som besøkere har søkt etter i nettstedets interne søkemotor.
Å spore søk som besøkere gjør på dine nettsteder er en effektiv måte å lære mer om hva din målgruppe leter etter. Det kan hjelpe deg å finne ideer til nytt innhold, nye produkter og generelt å øke kvaliteten på dine besøkeres opplevelse av ditt nettsted.
Lær mer om hvordan du kan spore hvordan besøkere bruker din søkemotor.
Å spore søk som besøkere gjør på dine nettsteder er en effektiv måte å lære mer om hva din målgruppe leter etter. Det kan hjelpe deg å finne ideer til nytt innhold, nye produkter og generelt å øke kvaliteten på dine besøkeres opplevelse av ditt nettsted.
Denne rapporten lister opp nøkkelord som ikke ga noen søkeresultater. Kanskje søkealgoritmen kan forbedres, eller kanskje dine besøkere ser etter innhold som ikke er på ditt nettsted (ennå)?
This report shows which region your visitors were in when they accessed your website.
In order to see data for this report, you must setup GeoIP in the Geolocation admin tab. The commercial Maxmind GeoIP databases are more accurate than the free ones. To see how accurate they are, click here.
Denne rapporten inneholder informasjon om side-URLer som har blitt besøkt.
Tabellen er organisert hierarkisk, URL-ene vises som en mappestruktur.
Bruk pluss- og minus-ikonene til venstre for å navigere.
I denne rapporten kan du se hvor mange besøk som involverte et bestemt antall sidevisninger. I utgangspunktet vises rapporten som en stikkordsky, hvor mer vanlige antall sidevisninger vises med større skrift.
Legg merke til at du kan se på rapporten på andre måter enn som en stikkordsky. Bruk kontrollene på bunnen av rapporten for å gjøre det.
Når besøkere søker på ditt nettsted, leter de etter en bestemt side, innhold, produkt eller tjeneste. Denne rapporten lister opp sider som ble klikket mest etter et internt søk. Med andre ord, det er listen over sider som blir mest søkt etter av besøkere som allerede er på nettstedet.
Bruk pluss- og minus-ikonene til venstre for å navigere.
Denne rapporten inneholder informasjon om titler på sider som har blitt besøkt.
Sidetittelen er HTML-taggen <title> som de fleste nettlesere viser i vindustittelen.
Når besøkere søker på ditt nettsted, leter de etter en bestemt side, innhold, produkt eller tjeneste. Denne rapporten lister opp sider som ble klikket mest etter et internt søk. Med andre ord, det er listen over sider som blir mest søkt etter av besøkere som allerede er på nettstedet.
Bruk pluss- og minus-ikonene til venstre for å navigere.
In this table, you can see which websites referred visitors to your site.
By clicking on a row in the table, you can see which URLs the links to your website were on.
Denne rapporten viser kategorier som besøkere velger når de søker på ditt nettsted.
For eksempel: e-handelsnettsteder har typisk en «kategori»-velger slik at besøkere kan begrense sine søk til kun produkter i en spesifikk kategori.
This report shows which search engines referred users to your website.
By clicking on a row in the table, you can see what users were searching for using a specific search engine.
Denne rapporten inneholder informasjon om titler på inngangssider som ble brukt i løpet av den angitte perioden. Bruk pluss- og minus-ikonene til venstre for å navigere.
Denne rapporten inneholder informasjon om titler på utgangssider som ble brukt i den angitte perioden. Bruk pluss- og minus-ikonene til venstre for å navigere.
This report contains information about the exit pages that occurred during the specified period. An exit page is the last page that a user views during their visit.
The exit URLs are displayed as a folder structure.
Bruk pluss- og minus-ikonene til venstre for å navigere.
Denne rapporten viser en hierarkisk liste av utlenkers URL-er som ble klikket av dine besøkere. En utlenke er en lenke som leder besøkeren bort fra ditt nettsted (til et annet domene).
Bruk pluss- og minus-ikonene til venstre for å navigere.
This report shows the resolution (width and height) at which your videos were watched. For example if a visitor watches the video fullscreen, the video resolution equals the visitor's screen resolution.
This report shows a hierarchical list of the resource URLs of videos that your visitors watched. To see further details for a specific video resource URL, click the plus icon when you hover a row.
This report shows information about the grouped resource URLs of videos that your visitors watched. It is similar to "Video Resource URL" but it groups together videos that have the same file name but a different file extension. To see further details for a specific video resource, click the plus icon when you hover a row.
This report shows information about the video titles that your visitors have watched. To see further details for a specific video title, click the plus icon when you hover a row. When a title for a video cannot be detected, it will be grouped under "Unknown".
This report shows at which hours of the day visitors have listened to your videos. The hours are shown in the timezone of the website.
Dimension
Dimension
Dimension
Dimension
Måltall
Average value of "Actions In Visit" per "Besøk".
avg_sum_actions_per_visits (API)
Måltall
Average value of "Antall interaksjoner" per "Besøk".
avg_sum_actions_visittotalinteractions_per_visits (API)
Måltall
Average value of "Antall interne søk" per "Besøk".
avg_sum_actions_visittotalsearches_per_visits (API)
Måltall
Average value of "Besøk etter dager siden siste besøk" per "Besøk".
avg_sum_visitorinterest_visitsbydayssincelastvisit_per_visits (API)
Måltall
Average value of "Besøksvarighet (i sekunder)" per "Besøk".
avg_sum_corehome_visittotaltime_per_visits (API)
Måltall
The percentage of how much visitors have watched of a video. This metric may show more than 100% if many visitors spent more time on the video than the media length. This can be especially the case when the media is played in a loop.
avg_media_completion (API)
Måltall
Average value of "Dager siden første besøk" per "Besøk".
avg_sum_corehome_visitordayssincefirst_per_visits (API)
Måltall
Average value of "Dager siden siste e-handelordre" per "Besøk".
avg_sum_corehome_visitordayssinceorder_per_visits (API)
Måltall
Average value of "Delsum" per "Unik Orders".
avg_sum_ecommerce_revenuesubtotal_per_uniq_orders (API)
Måltall
Average value of "Frakt" per "Unik Orders".
avg_sum_ecommerce_revenueshipping_per_uniq_orders (API)
Måltall
Average value of "Hendelser" per "Besøk".
avg_sum_events_totalevents_per_visits (API)
Måltall
The average length of a video or audio media file. This number may vary for example if the media is a stream or if the media resource changes over time.
avg_media_length (API)
Måltall
Average value of "Number of Items in Cart" per "Unik Orders".
avg_sum_ecommerce_items_per_uniq_orders (API)
Måltall
Average value of "Order value" per "Unik Orders".
avg_sum_ecommerce_revenue_per_uniq_orders (API)
Måltall
Average value of "Rabatt" per "Unik Orders".
avg_sum_ecommerce_revenuediscount_per_uniq_orders (API)
Måltall
Average value of "Skatt" per "Unik Orders".
avg_sum_ecommerce_revenuetax_per_uniq_orders (API)
Måltall
The average amount of time a visitor spent watching or listening to a media.
avg_spent_time (API)
Måltall
If a visitor comes to your website for the first time or if they visit a page more than 30 minutes after their last page view, this will be recorded as a new visit.
nb_visits (API)
Dimension
Dimension
Dimension
Måltall
nb_visits_converted (API)
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Måltall
The percentage of visitors who played a media and finished it (finish means a visitor has watched or listened to the end of the media).
media_finish_rate (API)
Måltall
The number of times a video was finished (a visitor has watched or listened to the end of the media). It does not necessarily mean a visitor has watched or listened to all of the media.
nb_media_finishes (API)
Måltall
The average time a visitor hesitated to start interacting with a form.
avg_form_time_hesitation (API)
Måltall
The average time a visitor spent on a form.
avg_form_time_spent (API)
Måltall
The average time it took a visitor to submit this form for the first time.
avg_form_time_to_first_submission (API)
Måltall
The number of times a form starter has converted the form.
form_conversion_rate (API)
Dimension
Måltall
The number of times this form was completed successfully.
nb_form_conversions (API)
Måltall
The number of form viewers that have re-submitted a form at least once.
form_resubmitters_rate (API)
Måltall
The number of form viewers that have re-submitted a form at least once.
nb_form_resubmitters (API)
Måltall
The number of form viewers that have started interacting with a form at least once.
nb_form_starters (API)
Måltall
The percentage of times a visitor has viewed a page where this form was included and then started interacting with it.
form_starters_rate (API)
Måltall
The number of times a visitor has started interacting with a form after viewing it.
nb_form_starts (API)
Dimension
Måltall
The number of times a form was submitted in total. If a visitor submitted a form 10 times, and another visitor 3 times, it will show 13 total form submissions.
nb_form_submissions (API)
Dimension
Måltall
The number of form viewers that have submitted a form at least once.
nb_form_submitters (API)
Måltall
The number of visitors that have viewed a page where this form was included at least once. When a visitor converts a form, and views the same form afterwards again, it counts a new viewer.
nb_form_viewers (API)
Dimension
Måltall
The number of times your visitors have viewed a page where this form was included.
nb_form_views (API)
Dimension
Måltall
Average value of "Page Generation time" per "Pageviews with generation time".
avg_page_generation_time (API)
Måltall
Average value of "Event value" per "Hendelser med en verdi".
avg_event_value (API)
Dimension
Dimension
Dimension
Måltall
Antall hendelser der en hendelsesverdi er satt
events_with_event_value (API)
Dimension
Dimension
Dimension
Dimension
Måltall
The time a visitor waited before starting to interact with a form.
nb_form_time_hesitation (API)
Dimension
Dimension
Dimension
Måltall
The number of times a visitor viewed a page where this media was included.
nb_media_impressions (API)
Måltall
The number of unique visitors that have viewed a page where this media was included. Every visitor is only counted once, even if the visitor has viewed the page multiple times a day.
nb_media_uniq_impressions (API)
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Måltall
Prosentandelen av besøk som utløste målkonvertering.
visits_conversion_rate (API)
Dimension
Dimension
Dimension
Måltall
The maximum value for Actions In Visit
max_actions (API)
Måltall
The maximum value for Antall interaksjoner
max_actions_visittotalinteractions (API)
Måltall
The maximum value for Antall interne søk
max_actions_visittotalsearches (API)
Måltall
The maximum value for Besøk etter dager siden siste besøk
max_visitorinterest_visitsbydayssincelastvisit (API)
Måltall
The maximum value for Besøksvarighet (i sekunder)
max_corehome_visittotaltime (API)
Måltall
The maximum value for Båndbredde
max_bandwidth_bandwidth (API)
Måltall
The maximum value for Dager siden første besøk
max_corehome_visitordayssincefirst (API)
Måltall
The maximum value for Dager siden siste e-handelordre
max_corehome_visitordayssinceorder (API)
Måltall
The maximum value for Delsum
max_ecommerce_revenuesubtotal (API)
Måltall
Maksimumsverdien for denne hendelsen
max_events_eventvalue (API)
Måltall
The maximum value for Form views
max_form_views (API)
Måltall
The maximum value for Frakt
max_ecommerce_revenueshipping (API)
Måltall
The maximum value for Hendelser
max_events_totalevents (API)
Måltall
The maximum value for Hesitation time
max_form_time_hesitation (API)
Måltall
The maximum value for Interaction Position
max_actions_interactionposition (API)
Måltall
max_media_length (API)
Måltall
The maximum value for Number of Items in Cart
max_ecommerce_items (API)
Måltall
The maximum value for Order value
max_ecommerce_revenue (API)
Måltall
The maximum value for Overall revenue
max_goals_revenue (API)
Måltall
The maximum value for Page Generation time
max_actions_pagegenerationtime (API)
Måltall
The maximum value for Product Price
max_ecommerce_productprice (API)
Måltall
The maximum value for Product Quantity
max_ecommerce_productquantity (API)
Måltall
The maximum value for Rabatt
max_ecommerce_revenuediscount (API)
Måltall
The maximum value for Skatt
max_ecommerce_revenuetax (API)
Måltall
The maximum value for Time spent
max_form_time_spent (API)
Måltall
The maximum value for Time spent playing media (in seconds)
max_mediaanalytics_spenttime (API)
Måltall
The maximum value for Time to first submit
max_form_time_to_first_submission (API)
Måltall
The maximum value for Time to initial media play (in seconds)
max_mediaanalytics_timetoplay (API)
Dimension
Dimension
Dimension
Dimension
Måltall
Minimumsverdien for denne hendelsen
min_events_eventvalue (API)
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Måltall
The number of entries that have a value set for Page Generation time
pageviews_with_generation_time (API)
Måltall
The percentage of visitors that watched or listened to a media after they have visited a page where this media was included.
media_play_rate (API)
Dimension
Måltall
The number of times a visitor watched or listened to a media
nb_media_plays (API)
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Måltall
Antallet ganger denne siden har vært besøkt.
pageviews (API)
Dimension
Måltall
Prosentandel av besøk som startet og sluttet på denne siden. Dette betyr at den besøkende forlot nettstedet etter kun å ha sett denne siden.
bounce_count (API)
Måltall
Prosentandelen av besøk som bare hadde én sidevisning. Dette betyr at den besøkende forlot nettstedet direkte fra inngangssiden.
bounce_rate (API)
Dimension
Måltall
The total time all visitors spent on a form in total.
nb_form_time_spent (API)
Dimension
Dimension
Måltall
The time it took the visitor to submit a form.
nb_form_time_to_first_submission (API)
Dimension
Dimension
Dimension
Dimension
Måltall
The total number (sum) of Actions In Visit
sum_actions (API)
Måltall
The total number (sum) of Antall interaksjoner
sum_actions_visittotalinteractions (API)
Måltall
The total number (sum) of Antall interne søk
sum_actions_visittotalsearches (API)
Måltall
The total number (sum) of Besøk etter dager siden siste besøk
sum_visitorinterest_visitsbydayssincelastvisit (API)
Måltall
The total number (sum) of Besøksvarighet (i sekunder)
sum_corehome_visittotaltime (API)
Måltall
The total number (sum) of Båndbredde
sum_bandwidth_bandwidth (API)
Måltall
The total number (sum) of Dager siden første besøk
sum_corehome_visitordayssincefirst (API)
Måltall
The total number (sum) of Dager siden siste e-handelordre
sum_corehome_visitordayssinceorder (API)
Måltall
The total number (sum) of Delsum
sum_ecommerce_revenuesubtotal (API)
Måltall
The total number (sum) of Event value
sum_events_eventvalue (API)
Måltall
The total number (sum) of Frakt
sum_ecommerce_revenueshipping (API)
Måltall
The total number (sum) of Hendelser
sum_events_totalevents (API)
Måltall
The total number (sum) of Interaction Position
sum_actions_interactionposition (API)
Måltall
sum_media_length (API)
Måltall
The total number (sum) of Number of Items in Cart
sum_ecommerce_items (API)
Måltall
The total number (sum) of Order value
sum_ecommerce_revenue (API)
Måltall
The total number (sum) of Overall revenue
sum_goals_revenue (API)
Måltall
The total number (sum) of Page Generation time
sum_actions_pagegenerationtime (API)
Måltall
The total number (sum) of Product Price
sum_ecommerce_productprice (API)
Måltall
The total number (sum) of Product Quantity
sum_ecommerce_productquantity (API)
Måltall
The total number (sum) of Rabatt
sum_ecommerce_revenuediscount (API)
Måltall
The total number (sum) of Skatt
sum_ecommerce_revenuetax (API)
Måltall
The total number (sum) of Time spent playing media (in seconds)
sum_mediaanalytics_spenttime (API)
Måltall
The total number (sum) of Time to initial media play (in seconds)
sum_mediaanalytics_timetoplay (API)
Måltall
Antall unike Handlinger
hits (API)
Måltall
Antall unike Besøk e-handelstatus etter slutten av besøket
nb_uniq_corehome_visitgoalbuyer (API)
Måltall
Antall unike Besøker IPer
nb_uniq_corehome_visitip (API)
Måltall
Antall unike Besøker typer
nb_uniq_corehome_visitorreturning (API)
Måltall
Antall unike Bruker IDer
nb_uniq_corehome_userid (API)
Måltall
Antall unike Byer
nb_uniq_usercountry_city (API)
Måltall
Antall unike Clicked URLs
nb_uniq_actions_clickedurl (API)
Måltall
Antall unike Content Interactions
nb_uniq_contents_contentinteraction (API)
Måltall
Antall unike Content Names
nb_uniq_contents_contentname (API)
Måltall
Antall unike Content Pieces
nb_uniq_contents_contentpiece (API)
Måltall
Antall unike Content Targets
nb_uniq_contents_contenttarget (API)
Måltall
Antall unike Continents
nb_uniq_usercountry_continent (API)
Måltall
Antall unike Device brands
nb_uniq_devicesdetection_devicebrand (API)
Måltall
Antall unike Device models
nb_uniq_devicesdetection_devicemodel (API)
Måltall
Antall unike Device types
nb_uniq_devicesdetection_devicetype (API)
Måltall
Antall unike Download URLs
nb_uniq_actions_downloadurl (API)
Måltall
Antall unike Entry Page URLs
nb_uniq_actions_entrypageurl (API)
Måltall
Antall unike Event URLs
nb_uniq_events_eventurl (API)
Måltall
Antall unike Exit Page URLs
nb_uniq_actions_exitpageurl (API)
Måltall
Antall unike Grouped Resources
nb_uniq_mediaanalytics_groupedresource (API)
Måltall
Antall unike Hendelseshandlinger
nb_uniq_events_eventaction (API)
Måltall
Antall unike Hendelseskategorier
nb_uniq_events_eventcategory (API)
Måltall
Antall unike Hendelsesnavn
nb_uniq_events_eventname (API)
Måltall
Antall unike Henvisingstyper
nb_uniq_referrers_referrertype (API)
Måltall
Antall unike Innhold
nb_uniq_marketingcampaignsreporting_campaigncontent (API)
Måltall
Antall unike Internett-leverandører
nb_uniq_provider_provider (API)
Måltall
Antall unike Kampanje-ID
nb_uniq_marketingcampaignsreporting_campaignid (API)
Måltall
Antall unike Keywords (Site Search)
nb_uniq_actions_searchkeyword (API)
Måltall
Antall unike Kilde
nb_uniq_marketingcampaignsreporting_campaignsource (API)
Måltall
Antall unike Land
nb_uniq_usercountry_country (API)
Måltall
Antall unike Latitudes
nb_uniq_usercountry_latitude (API)
Måltall
Antall unike Longitudes
nb_uniq_usercountry_longitude (API)
Måltall
Antall unike Media Titles
nb_uniq_mediaanalytics_mediatitle (API)
Måltall
Antall unike Medium
nb_uniq_marketingcampaignsreporting_campaignmedium (API)
Måltall
Antall unike Navn
nb_uniq_marketingcampaignsreporting_campaignname (API)
Måltall
Antall unike Nettleser-versjoner
nb_uniq_devicesdetection_browserversion (API)
Måltall
Antall unike Nettlesere
nb_uniq_devicesdetection_browsername (API)
Måltall
Antall unike Nettlesermotorer
nb_uniq_devicesdetection_browserengine (API)
Måltall
Antall unike Nøkkelord
nb_uniq_marketingcampaignsreporting_campaignkeyword (API)
Måltall
Antall unike Nøkkelord
nb_uniq_referrers_keyword (API)
Måltall
Antall unike Områder
nb_uniq_corehome_idsite (API)
Måltall
Antall unike Operativsystem
nb_uniq_devicesdetection_os (API)
Måltall
Antall unike Operativsystem-versjoner
nb_uniq_devicesdetection_osversion (API)
Måltall
Antall unike Oppløsninger
nb_uniq_resolution_resolution (API)
Måltall
Antall unike Orders
nb_uniq_orders (API)
Måltall
Antall unike Player Names
nb_uniq_mediaanalytics_playername (API)
Måltall
Antall unike Product Names
nb_uniq_ecommerce_productname (API)
Måltall
Antall unike Product SKUs
nb_uniq_ecommerce_productsku (API)
Måltall
Antall unike Referrer Names
nb_uniq_referrers_referrername (API)
Måltall
Antall unike Referrer URLs
nb_uniq_referrers_referrerurl (API)
Måltall
Antall unike Regioner
nb_uniq_usercountry_region (API)
Måltall
Antall unike Resources
nb_uniq_mediaanalytics_mediaresource (API)
Måltall
Antall unike Side-URLer
nb_uniq_actions_pageurl (API)
Måltall
Antall unike Sidetitler
nb_uniq_actions_pagetitle (API)
Måltall
Antall unike Språk
nb_uniq_userlanguage_language (API)
Måltall
Antall unike Titler på inngangssider
nb_uniq_actions_entrypagetitle (API)
Måltall
Antall unike Titler på utgangssider
nb_uniq_actions_exitpagetitle (API)
Måltall
Antall unike Verdi på egendefinert variabel 1 (gjelder besøk)
nb_uniq_customvariables_customvariablevisit1 (API)
Måltall
Antall unike Verdi på egendefinert variabel 1 (gjelder side)
nb_uniq_customvariables_customvariablepage1 (API)
Måltall
Antall unike Verdi på egendefinert variabel 1 (scope conversion)
nb_uniq_customvariables_customvariableconversion1 (API)
Måltall
Antall unike Verdi på egendefinert variabel 2 (gjelder besøk)
nb_uniq_customvariables_customvariablevisit2 (API)
Måltall
Antall unike Verdi på egendefinert variabel 2 (gjelder side)
nb_uniq_customvariables_customvariablepage2 (API)
Måltall
Antall unike Verdi på egendefinert variabel 2 (scope conversion)
nb_uniq_customvariables_customvariableconversion2 (API)
Måltall
Antall unike Verdi på egendefinert variabel 3 (gjelder besøk)
nb_uniq_customvariables_customvariablevisit3 (API)
Måltall
Antall unike Verdi på egendefinert variabel 3 (gjelder side)
nb_uniq_customvariables_customvariablepage3 (API)
Måltall
Antall unike Verdi på egendefinert variabel 3 (scope conversion)
nb_uniq_customvariables_customvariableconversion3 (API)
Måltall
Antall unike Verdi på egendefinert variabel 4 (gjelder besøk)
nb_uniq_customvariables_customvariablevisit4 (API)
Måltall
Antall unike Verdi på egendefinert variabel 4 (gjelder side)
nb_uniq_customvariables_customvariablepage4 (API)
Måltall
Antall unike Verdi på egendefinert variabel 4 (scope conversion)
nb_uniq_customvariables_customvariableconversion4 (API)
Måltall
Antall unike Verdi på egendefinert variabel 5 (gjelder besøk)
nb_uniq_customvariables_customvariablevisit5 (API)
Måltall
Antall unike Verdi på egendefinert variabel 5 (gjelder side)
nb_uniq_customvariables_customvariablepage5 (API)
Måltall
Antall unike Verdi på egendefinert variabel 5 (scope conversion)
nb_uniq_customvariables_customvariableconversion5 (API)
Måltall
Antall unike Video Resolutions
nb_uniq_mediaanalytics_resolution (API)
Måltall
Antall unike Besøkere
nb_uniq_visitors (API)
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Dimension
Triggered when a link is clicked which links to a downloadable file.
Triggered when any element is clicked.
Triggered when a link is clicked.
Gets the preferred language of the user which is usually the language of the browser UI. For example "en" or "en-US".
{{BrowserLanguage}}
Returns the canonical URL if any is set.
{{SeoCanonicalUrl}}
The value of all CSS class names of an element when a click trigger was triggered.
{{ClickClasses}}
The value of the link URL (href) of an element when a click trigger was triggered.
{{ClickDestinationUrl}}
The value of the ID attribute of an element when a click trigger was triggered.
{{ClickId}}
The name of an element when a click trigger was triggered. For example "P" or "DIV"
{{ClickNodeName}}
The value of the text content of an element when a click trigger was triggered.
{{ClickText}}
The variable is set to a fixed value.
Returns the ID of this container, for example "ab2Dk432".
{{ContainerId}}
Returns the revision of this container, for example "5".
{{ContainerRevision}}
Returns the version of this container.
{{ContainerVersion}}
Triggered when a custom event is pushed to the Data-Layer.
Allows you to embed any custom HTML, for example JavaScript or CSS Styles.
Allows you to embed any image, for example a tracking pixel.
Executes a custom JavaScript function to retrieve the value.
The time it took to look up the DNS in milliseconds.
{{DnsLookupTime}}
Gets the value from a DOM element.
Triggered as soon as all the HTML has been received and parsed.
Reads a custom value from the Data-Layer.
Triggered when a specific element becomes visible.
Returns the current environment.
{{Environment}}
Returns the line of an error, when an error was triggered previously.
{{ErrorLine}}
Returns the message of an error, when an error was triggered previously.
{{ErrorMessage}}
Returns the url of an error, when an error was triggered previously.
{{ErrorUrl}}
The Facebook Pixel is a web analytics and advertising service offered by Facebook.
Returns the first directory of the current page URL.
{{FirstDirectory}}
Reads a value from a cookie
The value of all CSS class names of a submitted form.
{{FormClasses}}
The value of the form action URL of a submitted form.
{{FormDestionation}}
The value of the ID attribute of a submitted form.
{{FormId}}
The value of the name attribute of a submitted form.
{{FormName}}
Triggered when any form is submitted.
Triggered when the window goes into or leaves full screen.
Google Analytics is a web analytics service offered by Google.
Gets the value of the Referrer URL.
Returns the full URL of the referrer.
{{Referrer}}
Triggered when the window location changes.
For example "popstate", "historychange", "pushState", or "replaceState"
{{HistorySource}}
The current date and time in ISO format, for example "2018-03-19T14:00:00.587Z".
{{IsoDate}}
Triggered when a JavaScript error happens.
Reads the value of a global JavaScript variable.
Adds the LinkedIn Insight Tag so you can apply conversion tracking to your LinkedIn ad campaigns.
The current user's local date, for example "Mon Mar 19 2018".
{{LocalDate}}
The current hour of the local time, for example "8" or "11".
{{LocalHour}}
The current user's local time, for example "14:00:00 GMT+1300 (NZDT)".
{{LocalTime}}
Matomo, formerly known as Piwk, is the leading open source analytics platform.
Defines a configuration for Matomo Analytics.
The number of H1 elements that are present on the current page. Useful for example for SEO Monitoring.
{{SeoNumH1}}
The number of H2 elements that are present on the current page. Useful for example for SEO Monitoring.
{{SeoNumH2}}
Returns the hash part of the current URL without the leading hash.
{{PageHash}}
Returns the hostname of the current URL.
{{PageHostname}}
The total amount of time it took to load the page.
{{PageLoadTimeTotal}}
Reads a value from a "meta" HTML element.
Returns a domain of the current URL with protocol.
{{PageOrigin}}
Returns the path of the current page URL
{{PagePath}}
The time it took to render the page in the browser in milliseconds.
{{PageRenderTime}}
Triggered as soon as the Tag Manager is executed within the page.
Pingdom Real User Monitoring (RUM) lets you collect performance data from actual visitors to your site.
Returns either "1" or "0" depending on whether the preview mode is currently enabled.
{{PreviewMode}}
Returns a random number each time the value of the variable is retrieved.
{{RandomNumber}}
The screen height that is available within the browser window (viewport).
{{ScreenHeightAvailable}}
The full screen height of the current device.
{{ScreenHeight}}
The screen width that is available within the browser window (viewport).
{{ScreenWidthAvailable}}
The full screen width of the current device.
{{ScreenWidth}}
How far the user has currently scrolled horizontally, for example "75.59" for "75.59%".
{{ScrollHorizontalPercentage}}
How far the user has currently scrolled horizontally in pixels, for example "592".
{{ScrollLeftPixel}}
Triggered as soon as the user scrolls to a certain position.
Whether the scroll position was originated from a user scroll or a browser resize. Value is either "scroll" or "resize".
{{ScrollSource}}
How far the user has currently scrolled vertically in pixels, for example "592".
{{ScrollTopPixel}}
How far the user has currently scrolled vertically, for example "75.59" for "75.59%".
{{ScrollVerticalPercentage}}
Sentry.io is an Open-Source error tracking tool that allows you to detect errors that happen on your website.
Returns the full URL of a page
{{PageUrl}}
Returns the title of the current page.
{{PageTitle}}
Tawk.to lets you monitor and chat with visitors on your website.
Calculates the time that has passed since the page was loaded.
Triggered in a specific interval, for example every 3 seconds.
Gets the value of a specific URL parameter.
Gets the value of the current page URL.
The current data in UTC, for example "Mon, 19 Mar 2018 14:00:00 GMT".
{{UtcDate}}
Gets the value of the user agent which includes the operating system and browser information about the current visitors' device.
{{UserAgent}}
The value of all CSS class names of an element that was matched when the visible element trigger was triggered.
{{VisibleElementClasses}}
The value of the link URL (href) of an element that was matched when the visible element trigger was triggered.
{{VisibleElementUrl}}
The value of the ID attribute of an element that was matched when the visible element trigger was triggered.
{{VisibleElementId}}
The value of element name that was matched when the visible element trigger was triggered. For example "P" or "DIV".
{{VisibleElementNodeName}}
The value of the text content of an element that was matched when the visible element trigger was triggered.
{{VisibleElementText}}
Returns the local day of the week eg monday, tuesday, wednesday, ...
{{Weekday}}
Triggered when the user is about to leave the current page by moving the mouse outside the window.
Triggered when the page is fully loaded including all images etc.
Triggered just before the browser window is closed or when the user navigates to a different page.
Reach your customers, instantly via web, mobile, and messaging.
The Analytics glossary is available in 55 languages:
If you want to contribute a new term or improve one of the translations, click here.
We'd love to hear from you! Contact us by email or meet us in the forums.
This is the glossary for Matomo, the Free analytics platform that helps you keep full control of your data.
See also our Privacy Policy